(PRWEB UK) 7 March 2012
Leading SMS gateway and marketing company, Text Marketer, have analysed 47 agencies that began using their SMS services over the last 12 months. They found that the average savings made were 31%, with one company decreasing their SMS bill by 48%.
SMS text marketing services are a popular communication tool within the recruitment sector. Not only do they provide prospective candidates with the latest job vacancies, but they can also remind those candidates of upcoming meetings and interviews.
The past couple of years have been tough on the recruitment sector. With no real signs of job growth, many agencies have had to look at other ways in which they can save money. The findings of Text Marketer’s research indicate that one way in which recruitment agencies can make significant savings is by changing their SMS gateway provider.
SMS costs have decreased dramatically in recent years. Monthly and annual reductions can also be made for those who are sending a large number of text messages to their customers via bulk SMS messaging services. As a result, recruitment agencies are now beginning to see the potential savings that can be made through using SMS marketing and gateway services to contact their clients.
Richard Hawley, Marketing Director at Text Marketer, spoke about the above findings; “In a market that has become more competitive in recent years, it’s great to see that we are able to help reduce the costs of SMS marketing services for many companies during tough economic times. For us, our clients always come first, and by helping them with SMS costs we can focus on delivering a more effective SMS service, one that is able to achieve its maximum potential.”
“Obviously we work with a range of companies from a number of different sectors but we are hoping that through these findings, more businesses will realise the potential of SMS marketing as a powerful communication tool.”
For more information and to learn more about SMS marketing services please visit http://www.textmarketer.co.uk
About Text Marketer
Since 1999, Text Marketer has been a leader in text messaging solutions for businesses in the UK and abroad. Their mission is to bring the highest quality tools and delivery routes for their clients whilst offering the very lowest rates in the industry. Text Marketer works with a full range of businesses, SMEs, to global PLCs including McDonalds, Sainsbury’s, Domino’s Pizza, Red Bull, Interflora, Coca-Cola and thousands of others.