Sonoma Partners Announces Sponsorship and Key Presentations at Convergence 2012

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Top Microsoft partner will provide demos of its newest enterprise mobility solutions and present at sessions focused on sales management, consumerization’s effect on the CRM landscape and seamlessly upgrading to today’s CRM solutions.

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Sonoma Partners, a leading Microsoft Dynamics CRM consultancy with expertise in enterprise mobility, announced today its bronze sponsorship and session leadership at Microsoft Convergence on March 18 through 21 in Houston, Texas.

As the partner exclusively hired by Microsoft to write the official Microsoft Press books on Dynamics CRM, Sonoma Partners is optimally positioned to present on improving sales productivity, how enterprise mobility is changing the CRM landscape, as well as providing a practical guide to upgrading to CRM 2011. Company leaders will also showcase Sonoma Partners’ innovative enterprise-level applications for the iPad and Windows 8 tablets.

“Mobile devices and the consumerization of IT are truly revolutionizing the CRM space, and we anticipate both will be a big theme at Convergence this year,” said Mike Snyder, principal and co-founder of Sonoma Partners. “Our longstanding relationship with Microsoft has proven time and time again that Convergence is the place to learn about innovations in the industry, and we look forward to sharing with and learning from others in the Dynamics CRM community.”

By combining its expertise in Microsoft Dynamics CRM deployments, pre-built intellectual property and top-notch mobile development skills, Sonoma Partners has been able to maintain its position at the forefront of the CRM industry. Company representatives will be present at booth #2110, providing an exclusive look at some of the company’s newest innovations in the enterprise mobility space.

Sonoma Partners presentations include:

  • “Using Microsoft Dynamics CRM to Enhance Sales Effectiveness” Sunday, March 18 from 3:15-4:30 p.m.
  • “Best Practices for Managing Sales Teams & Collaboration” Monday and Tuesday nights at 5 p.m.
  • “CRM Goes Metro: How Consumerization Will Change the Landscape of CRM (and the Apps You Use)” Monday at 5 p.m. and Wednesday at 11 a.m.
  • “Upgrading to Microsoft Dynamics CRM 2011: A Practical Guide” Monday at 5 p.m.

About Sonoma Partners

Chicago-based Sonoma Partners provides technology and business process consulting services to enterprise and mid-sized companies, with a focus on Microsoft Dynamics CRM and enterprise mobility solutions. Founded in 2001, the company has worked exclusively with Microsoft Dynamics CRM since the Beta release of version 1.0. Microsoft twice awarded Sonoma Partners as the Global Microsoft CRM Partner of the Year. The company’s unmatched expertise in Microsoft Dynamics CRM offers a rapid path to value and return on investment. Sonoma Partners has extensive experience in several vertical industries, with a particular focus on professional services. To learn more, visit

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Jackie Lampugnano
Walker Sands Communications
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