Paying to Play: Hiring Demand for Video Game Developers Increases

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Recruiters posted more than 1,100 online job ads for video game development jobs in the past 60 days, growing 40% year-over-year, according to WANTED Analytics™.

During the past 60 days, more than 1,100 job ads were posted online for Video Game Programmers and Developers, according to WANTED Analytics™ (, the leading source of real-time business intelligence for the talent marketplace. With the video gaming industry growing, hiring demand for specialized skills to develop new games is increasing and creating a strong market for this talent. Overall, the volume of job ads over the past 60 days increased 40% compared to the same 60-day period in 2011, and approximately 65% compared to 2010.

The most commonly advertised job titles for game developers were Video Gaming User Specialist, Software Engineer, Flash Developer, Web Developer, and Video Game Tester. Although technology jobs most often require gaming knowledge, other fields that increasingly require this experience included Marketing Managers, Merchandise Displayers, Market Research Analysts, Graphics Designers, and Retail Salespersons.

Metropolitan areas with the highest volume of job listings for Video Game Developers were Seattle (Washington), Los Angeles (California), New York (New York), San Francisco (California), and San Jose (California). While employers in Seattle placed the highest number of job ads for this talent pool, the highest year-over-year growth was seen in New York at more than 400%. Los Angles, San Francisco, and San Jose all saw a decline in hiring demand compared to the same 60-day period in 2011.

Companies sourcing candidates with video game development experience are likely to find openings difficult-to-recruit. According to the Hiring Scale™, companies in San Francisco are currently experiencing more difficult conditions when recruiting candidates with this skill set. Despite seeing a decline in hiring demand, the local talent pool of qualified professionals is smaller than average. Employers in this area are likely to compete heavily to attract qualified talent and experience a longer time-to-fill than other areas across the United States. In comparison, the Hiring Scale also shows that the best markets for recruiting these skills are Madison (Wisconsin), Denver (Colorado), and Salt Lake City (Utah). These areas are likely to fill job openings faster than the rest of the United States, since hiring demand is low compared to the available talent supply.

The Hiring Scale measures conditions in local job markets by comparing hiring demand and labor supply. The Hiring Scale is part of the WANTED Analytics platform that offers business intelligence for the talent marketplace.

To see additional charts and detail, please visit

The Hiring Scale is available at

About WANTED Analytics™

WANTED Analytics™ helps recruiting organizations make better decisions faster with real-time business intelligence on jobs, employers, and talent. Analytics brings together, for the first time, years of hiring demand and talent supply data to create a true talent intelligence platform for hard-to-fill positions.

Clients in the staffing, HR, RPO, media, and government sectors use WANTED Analytics™ to find sales leads, analyze employment trends, gather competitive intelligence, forecast economic conditions, and source hard-to-fill positions.

About WANTED Technologies Corporation

WANTED Technologies (TSX-V:WAN) provides real-time business intelligence for the talent marketplace. Founded in 1999, the company’s headquarters are in Quebec City, Canada, and it maintains a US-based subsidiary with primary offices in New York City. WANTED began collecting detailed Hiring Demand data in June 2005, and currently maintains a database of more than 600 million unique job listings. For more information or to sample WANTED’s services, visit

WANTED is also the exclusive data provider for The Conference Board Help Wanted OnLine Data Series®, the monthly economic indicator of Hiring Demand in the United States.

The TSX Venture Exchange does not accept responsibility for the adequacy or accuracy of this release. Any statement that appears prospective shall not be interpreted as such.


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Carolyn Menz

Martin Auclair
WANTED Technologies
(418) 523-6663 337
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