expressor software Launches Data Integration App on's AppExchange, the World's Most-Popular Marketplace for Business Apps

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Businesses tap into the power of social, mobile and open cloud technologies to transform customers into social enterprise Customers can now quickly and easily integrate Salesforce data with legacy systems

expressor software
With expressor’s semantic integration with Salesforce, we eliminate integration challenges by helping organizations quickly and easily augment their business data with Salesforce data.

Bob Potter, CEO, expressor

expressor software, the leading provider of simplified data integration software, today announced it has published expressor 3.5.2 Desktop Edition and Standard Edition on's AppExchange, helping to accelerate the market shift to the next cloud computing paradigm, which is inherently social, mobile and open.

By simplifying the traditionally arduous task of data integration and ETL, expressor software enables customers to easily integrate and transform their Salesforce data with their other operational, legacy, and analytical systems without ever having to write a single line of code. Built on,’s enterprise cloud computing platform for building employee-facing social apps, expressor is making a free 30-day trial of expressor 3.5.2 available for download on AppExchange at

expressor allows users to easily and accurately migrate existing prospect and customer data from legacy systems and data stores into Salesforce. Customers can integrate and import data from various operational systems such as order entry, human resource or accounting, into Salesforce on a regular basis to enrich the data and keep it up-to-date. expressor’s capabilities also ensure that customers can easily export selected data from Salesforce applications and augment it with data from other systems to create more comprehensive and customized BI and reporting.

Comments on the News

  •      “With expressor’s semantic integration with Salesforce, we eliminate integration challenges by helping organizations quickly and easily augment their business data with Salesforce data, enriching the information and enabling their organization to become more agile and more competitive,” said Bob Potter, CEO of expressor software.
  •     “The power of the AppExchange ecosystem lies in the social, mobile and open capabilities of cloud computing. Organizations such as expressor software can leverage these benefits to drive additional value for their customers,” said Mike Rosenbaum, senior vice president, AppExchange & Operations at

Additional Resources

About expressor
expressor software delivers simplified data integration software that is easy to use, powerful, and affordable. Unlike traditional approaches, expressor is powered by an innovative metadata foundation that simplifies data mapping and enables reuse to reduce time-to-value. With a rapidly growing community of over 18,000 unique users, expressor is helping organizations such as SKECHERS USA, The Mount Sinai Hospital, Viverae, Western World, LABVANTAGE, and BHI Energy integrate on-premises and cloud data sources with their business critical applications. For more information visit or view our community forum at

About the Platform and AppExchange is the trusted social enterprise platform for building and running any employee app in the cloud. powers the Salesforce CRM apps, the more than 275,000 custom apps used by customers such as Japan Post, Kaiser Permanente, KONE, and Sprint Nextel and the more than 1,400 ISV apps built by partners such as BMC, and Fujitsu.

Enterprise apps built on the platform can be easily distributed and marketed through the AppExchange

The social enterprise platform delivers the most trusted and comprehensive cloud technologies for social, mobile and open apps. It includes, the cloud platform for employee apps, Heroku, the cloud platform for customer apps and, the cloud database to integrate the social enterprise.

Salesforce, Dreamforce,, Heroku, AppExchange, and others are trademarks of, Inc.

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