NAMA(R) Rescues Damaged (and Embarrassing) Bare Feet with its New All-Natural Yoga Foot Balm

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The boom in yoga has created a another boom in something much less inspiring... dry, cracked heels and feet caused by demanding yoga classes done in bare feet. Today, NAMA, the first personal care products company dedicated to the 20+ million people who practice yoga, tackles this common problem with the launch of NAMA All Natural Yoga Foot Balm.

NAMA All-Natural Yoga Foot Balm

Cracked and damaged feet are not only unhealthy, but can be embarrassing in a crowded yoga class or when you’re just in bare feet or sandals during the day.

NAMA®, the first personal care products company dedicated to the 20+million people who practice yoga, announces today the launch of NAMA® All-Natural Yoga Foot Balm.

“This addition to our NAMA line addresses one of the most common skin care problems faced by those who practice yoga: dry, cracked skin on heels and feet due to yoga being practiced in bare feet,” comments Nicci Townsend, founder of NAMA. “If left untreated, the skin can become very irritated, sore and sometimes painful,” continues Townsend.

NAMA Yoga Foot Balm came about as the result of input from NAMA’s expert panel of yoga instructors and practitioners. “Frankly, we’ve had requests to develop this product ever since we started the company,” continues Townsend. “Cracked and damaged feet are very common among yoga practitioners. It’s not only unhealthy, but it can also be embarrassing in a crowded yoga class or when you’re just in bare feet or sandals during the day.”

The new item, sold in 2.5oz tubes, is all-natural and made with beeswax, shea butter and essential oils. The product’s unique natural formulation penetrates to repair damaged, cracked skin without the use of artificial or drug ingredients common in many brands. When used regularly, the product provides protection from further damage.

The new product is available to consumers for $12.00 from top yoga studios around the country and from the company’s website (http://www.namaproducts.com).

About NAMA®
NAMA was launched in late 2010 to provide personal care and beauty products that enhance the practice of yoga and support a yoga-inspired lifestyle. The company is based in Lancaster, PA and its products are available in top yoga centers including Jivamukti Yoga School, Pure Yoga, Kula Yoga Project, Exhale Spa, Core Power, Yogaworks, The Himalayan Institute and many others. Visit http://www.namaproducts.com.

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Nicci Townsend
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