Carolina Boutique Launches New Designer eStore

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Carolina Boutique, a contemporary women’s clothing boutique, today launched an exciting new eStore – – allowing shoppers from around the world access to designers such as Twelfth Street by Cynthia Vincent, Theory, J Brand, Graham & Spencer, Adriano Goldschmied, Gryphon New York, LAMade, Fifteen Twenty, MiH, Velvet, and, Brochu Walker, as well as unique beauty products, Tocca Beauty, Leila Lou, hard to find tabletop items, and gorgeous jewelry - 95 percent of which are from Marin County designers - such as the diamond driven Renee Sheppard Collection.

The online store is an extension of the Carolina Boutique which opened in Mill Valley in August 2010 and quickly gained a dedicated following amongst local shoppers, due to their extensive stock of designer items, and personalized shopping and styling experiences.

“We were really overwhelmed with the success of the boutique when we first opened in 2010, and wanted to extend the experience to a broader audience; so the eStore was a natural next step,” said Carolina Loiacono, owner of Carolina Boutique. “In addition, we’ve had an increasing number of national customers who can’t find the brands that we carry in their local area. Once they visit our shop they want the Carolina Boutique experience on a regular basis. They are looking for us to outfit them with the ease and comfort of the brands we carry - they want the “California Look”.

Carolina Boutique’s exquisitely tailored outfits – both on the website and in the store - reflect Carolina’s personal philosophy: “Surround yourself with everything beautiful. Look great even when you’re not trying. Enjoy easy-to-wear clothing that inspires your unique look.” Carolina even offers customers her own personal favorites on the site, found under “Carolina’s picks” -

“Our focus for the online and brick-and-mortar stores is to make fashion fun, accessible and positive for the individual. We offer expert fashion advice in a personable manner, understanding that every woman is unique and wants her outfits to express who she is.” Carolina Boutique encourages online shoppers to contact the shop and do their online shopping with the help of a sales associate who is an expert at fits and the brands that the boutique carries. At your personalized shopping experience is a click (or a phone call) away.

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Julia Sakkis
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