Guidant Financial Becomes Charter Member of PAFI

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New alliance aims to help pro athletes transition into franchising careers.

Guidant Financial is pleased to announce a new alliance with PAFI, the Georgia-based Professional Athlete Franchise Initiative. Guidant aims to help find and fund new franchises for athletes transitioning from professional sports to business ownership.

“We are proud that Guidant Financial has become a Charter Member of PAFI,” said Stan Friedman, Chairman of the PAFI Advisory Board. “As industry leaders in small business financing, they have helped thousands of aspiring franchisees fund their American dreams. Who better than Guidant to work with PAFI, as we educate pro athletes about the possibilities that exist, with second careers in franchising?”

Franchises participating in the initiative include Camp Bow Wow, Pretzelmaker, Red Mango, Jersey Mike’s and others. The list is still growing.

“We’ve had great success in the past finding funding for professional athletes transitioning out of their former careers. We’re pleased to work with PAFI to help others become more aware of the many financing options available to them,” remarked Guidant Financial CEO & Cofounder David Nilssen.

Since 2003, Guidant has helped over 7,000 individuals invest over $3 billion to start the business of their dreams using their retirement funds (without taxes or penalties) SBA loans, unsecured credit and more. They facilitate transactions in all 50 states.

“PAFI is proud to be a vehicle for Guidant Financial to express its support of education and outreach. We are very confident that Guidant will grow to become as strong financial resource for the professional athlete community for years to come,” said PAFI Founder Michael Stone.


About Guidant Financial
Guidant Financial helps people create the life they want through small business ownership. They are the premier provider of 401(k) rollovers. Guidant’s services allow aspiring entrepreneurs the freedom to invest their existing IRA or 401(k) funds into a small business or franchise without taking a taxable distribution or getting a loan, in addition to offering traditional funding options such as SBA loans and unsecured credit. For more information on Small Business Financing, visit Guidant online at

Press Contact:
Tassoula Kokkoris, 888.472.4455 x3266, tassoula(dot)kokkoris(at)guidantfinancial(dot)com, Twitter: @guidant

About PAFI
Founded in 2010, PAFI was developed to be a resource for player associations, agencies and other firm that serve as resources to the professional athlete community. Their mission is “To advocate the value of the franchise industry to the professional athlete community while at the same time advocate the value of the athlete community to the franchising industry. ”To learn more about PAFI, visit them online at

Press Contact:
Danielle Pollard, 404.287.0192, admin(at)thepafi(dot)org

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Tassoula Kokkoris
Guidant Financial
(888) 472-4455 3266
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