6th Street Commerce Redesigns The Greenbrier Online Store

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6th Street Commerce helps improve shopping experience and customer engagement with new Magento store.

The Greenbrier Online Store

The Greenbrier Store

We are extremely pleased with 6th Street Commerce’s level of service, technology expertise and overall understanding of
E-commerce operations.

6th Street Commerce, an expert at simplifying E-commerce for retailers, announced the re-launch of The Greenbrier Store for their client The Greenbrier, an award-winning resort located in White Sulphur Springs, West Virginia.

“Our main goals with the redesign were to improve the overall visual presentation and flexibility of the online platform to provide customers with a more user-friendly shopping experience,” states Al Lierman, Director of Retail for The Greenbrier. “By engaging 6th Street Commerce, we were able to create a more modern website while upgrading our fulfillment process. This will increase site-traffic retention and expand the capacity of our product catalog. We are extremely pleased with 6th Street Commerce’s level of service, technology expertise and overall understanding of E-commerce operations.”

Key objectives for The Greenbrier were to enhance and streamline search engine optimization practices, site usability and fulfillment processes. The end result is a new storefront that solidifies brand loyalty in the resort “The Greenbrier” as well as elevated sales goals for online growth.

“The Greenbrier is one of the most prestigious luxury hotels in the world. We were really excited to put forth our knowledge and expertise into this project,” says David Potts, CEO of 6th Street Commerce. “By implementing a new Magento storefront customized to our clients needs, we were able to help The Greenbrier meet both its user and operational goals in an effort to increase online sales.”

6th Street Commerce is already working on the next phase of E-commerce improvements for The Greenbrier that includes the automation of inventory, fulfillment, product publishing and even multi-store management through their SalesWarp E-commerce software platform.

About 6th Street Commerce
6th Street Commerce helps online retailer simplify E-commerce. Through its proprietary software platform SalesWarp, retailers can build and manage their online stores by integrating all of their critical back-end business systems (ERP, inventory, POS, CRM, financial, order processing and shipping) needed to successfully run an E-commerce business. Through this advanced automation, retailers are able to get their products to market faster, increase sales, generate greater revenue while reduce operating costs in all areas of their online operations.

About The Greenbrier Resort
The Greenbrier is an award-winning resort located in White Sulphur Springs, West Virginia. A National Historic Landmark, The Greenbrier represents 230 years of history with its classic architecture, exquisite interior design, carefully sculpted landscape, impeccable service and outstanding amenities. This renowned property offers 710 rooms, including 33 suites and 96 guest and estate houses. The Greenbrier has 10 lobbies, over 40 meeting rooms and a complete conference center facility. Guests enjoy over 50 recreational activities including three championship golf courses, indoor and outdoor tennis courts, a 40,000 square foot spa, and a wide variety of other amenities. The Greenbrier provides accommodations and activities to please individuals, couples, families and conference groups.

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