Sony Announces a New Powerful DSLR Camera

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B&H Photo Video is excited to share with photo enthusiasts the release of the new Sony Alpha 57 DSLR camera that features fixed translucent mirrors, enabling exceptionally high-definition stills and video with zero image black-out, full-time phase-detection autofocus for stills and video, with full manual focus and exposure overrides.

Sony A57 DSLR Camera

Sony SLT-A57 Camera

B&H Photo is excited to share with photo enthusiasts the release of the latest Sony A57 DSLR camera

B&H Photo Video is excited to share with photo enthusiasts the release of the latest Sony A57 DSLR Camera.

B&H PHoto is now accepting orders on the Sony A57 camera.

Capture every moment beautifully
Even when shooting in challenging conditions, the accelerated speed, supreme sensitivity and cutting-edge functionality of the new A57 ensure beautiful results. Discover the pleasure and creativity of class-above interchangeable lens photography and HD moviemaking.

1200-zone Evaluative Metering
Achieve balanced exposures in wideranging lighting whether shooting photographs or movies. The 57 analyzes subjects and shooting situations based on light and color data taken directly from the Exmor APS HD CMOS sensor at an extremely high 1200-zone density to enable highly precise metering and accurate subject recognition. One can choose between Multi segment, Center weighted, and Spot metering modes, and activate AF/AE lock by pressing the shutter button half way.

Two-axis White Balance
In addition to automatic white balance and a full range of white balance presets, the Sony A57 camera provides a two-axis White Balance mode for even finer white balance adjustment. This mode lets you adjust white balance in the amberblue and green-magenta directions to achieve more true-to-life color under almost any kind of light source.

Sophisticated styling
The sophisticated styling of the 57 is reminiscent of higher-grade models. Every curve and detail of the body has been painstakingly refined to enhance operational ease. The more one uses the A57, the more they’ll appreciate its class-above design.

Read more about the latest in photography news at BH InDepth

About B&H Photo Video
As the world's largest source of photography, video and audio equipment, B&H Photo-Video is known worldwide for their attentive, knowledgeable sales force, and excellent customer service, including fast, reliable shipping. Visitors to the website can access a variety of enlightening articles and educational videos. B&H has been satisfying customers worldwide for over 35 years.

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Henry Posner
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