Relevate offers multi-sourced targeted mailing lists and telemarketing lists for marketers who want to reach people who are planning a move, or new movers who have just relocated.
Springfield, VA (PRWEB) March 14, 2012
Relevate announced today that New Movers ID has added new sources that have substantially increased the number of new movers available to consumer marketers involved in new mover marketing. Last spring, this new movers mailing list contained information on 10 million households that had moved in the past year; now marketers have access to consumers in 18 million households. New Movers ID is being used by national retail chains such as home improvement and drug stores, insurance companies, and home service providers including lawn and landscaping services and home security companies.
Scott Johnson, vice president data solutions said, “We are continually researching new sources for New Movers ID. Once a potential new source is identified, we test each data set to ensure that each new source adds unique names and value to the New Movers ID mailing list. Over the past year, we’ve incorporated five new sources to add to our already robust file of new movers. Sources include self-reported change of address, homeowner deed information, and new phone connects among others. Relevate harnesses the strength and eliminates the weaknesses of these multiple data sets to produce a powerful, unique and invaluable life event solution for marketers.”
Relevate offers multi-sourced targeted mailing lists and telemarketing lists for marketers who want to reach people who are planning a move, or new movers who have just relocated. Sixty-five percent of records on this new mover mailing list have a prior address, and 25 percent of records contain a do not call scrubbed phone number. New Movers ID contains 12 months of data, so that marketers can reach new residents at the appropriate time post move for their particular offer. The majority of movers put homes on the market in early spring hoping to move by the end of summer to get families settled into new school districts prior to the start of the new school year. Customers can arrange to receive daily feeds of the New Movers ID mailing list by contacting a sales representative, or order weekly data online.
Relevate, with its headquarters in Springfield, Virginia, is a leading digital data solutions provider offering a comprehensive range of marketing intelligence and data driven marketing solutions. Over 1,500 companies work with Relevate to improve their ROI and build leading-edge marketing solutions. For more information, call (800) 523-7346, or visit http://www.relevategroup.com.