“CyberParenting” Innovation Promotes Responsible Computer Use

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Free, easy-to-install Action Alert is available for immediate use

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Action Alert is about helping educate, not about spying

Action Alert™, Keyware, Inc.’s parental control software, helps parents of 21st century students educate their children on the responsible use of technology, while simultaneously protecting them from online threats. Action Alert (patent pending) is free, easily downloadable from the Internet in less than 40 seconds, and offers protection for family computers with the option to customize the program to the parents’ preferences and specifications.

Not simply a site blocker, Action Alert features up to eight Internet safety tools in one, including:

  •     activity video recording (up to 60 hours)
  •     activity notification alerts (via text messaging or email)
  •     remote access control
  •     chat and email logging
  •     content filtering
  •     site blocking
  •     time allowance
  •     keystroke logging

Launched in October 2011, Action Alert is currently adding over 600 new customers each day according to CEO John Rooney. “Parents utilizing Action Alert are able to observe their kids’ computer activity and be informed via email or text messages when questionable content, such as a home address or financial information, is used. This allows parents to be aware of computer activity even when they are away from home. In response to the alerts, parents can remotely shut down home computer access with the press of a button, suspending computer activity until they can discuss the situation with their children,” stated Rooney.

“Action Alert is about helping educate, not about spying,” said Brian Lawson, the co-creator of Action Alert as well as a father. “It’s a program that kids can see is on the computer, helping them make smart choices about the information they give out online and the sites they choose to visit. It also helps keep the lines of communication open between parents and children about conscientious behavior online.”

Action Alert is free to download and use immediately at http://www.actionalert.com. The easy-to-install application offers recording and notifications plus predetermined website blocking settings. To review activity recordings and add features like multiple user protection, full social network supervision, and customizable website and keyword filtering, parents can upgrade to the full version for an affordable annual cost of $29.99.

Action Alert is the only Internet safety solution endorsed by the Child Safety Network, an organization dedicated to preventing children from becoming victims of abuse, abduction, exploitation and injury. Action Alert technology was also awarded Disney’s iParenting Award, which recognizes top products for kids, parents and families.

For more information about Action Alert, visit http://www.actionalert.com. For interviews with Keyware, Inc. management, please call the media contacts at the bottom of this release.

About Keyware, Inc. & Action Alert
Keyware, Inc. is a Tucson, Arizona-based corporation that provides digital social supervision and security solutions for Internet access devices used in households and small businesses. Co-created by two fathers, Keyware’s Action Alert™ (patent pending) is a comprehensive free parental control software application that allows parents to safely supervise and manage Internet usage by their children, while educating them about responsible computer use. Action Alert is the only Internet safety solution endorsed by the Child Safety Network (CSN). Action Alert was also awarded Disney’s iParenting Award, which recognizes top products for kids, parents and families, and was featured on NBC’s The Today Show. For more information, please visit http://www.ActionAlert.com.


Diego Romero
O: (520) 882-6262
M: (520) 401-1693

Karen Gavender
O: (520) 882-6262
M: (520) 603-4200



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Diego Romero
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