GoodData Mashes up Business and Social Data to Deliver New Enterprise Insight

Share Article

Moguldom Media Group Implements GoodData for On-Demand Access to Business and Social Metrics

GoodData, a disruptive, cloud-based enterprise Business Intelligence (BI) platform, today announced that Moguldom Media Group deployed the GoodData BI platform to mash up data from their Facebook, Twitter, Salesforce, and Google Analytics instances.

The award-winning GoodData BI platform now offers access to business and social data for a new, honest window into performance and market perception. With business performance and social media metrics on the same BI platform, executives can easily see opportunities and quickly take action.

“Looking at internal business data and external social data in separate silos offers little insight,” said Roman Stanek, founder and CEO of GoodData. “Companies deserve on-demand access to business and social data on a single platform. Exposing and mashing up these data silos grants executives the ability to spot emerging trends to quickly drive business decisions and win.”

The world’s largest network of owned and operated websites addressing African Americans (according to comScore), Moguldom Media Group gives brand advertisers targeted reach and high engagement with its key demographic.

“We needed visibility into social media conversations to understand how well our social programming was translating into sales,” said Jamarlin Martin, chairman and CEO of Moguldom Media Group. “We looked at a number of solutions, but only the GoodData could deliver a holistic view of our business performance. Now our marketing team gets unvarnished, on-demand access to company performance metrics that includes all of our social media efforts.”

GoodData partnered with Keboola, one of GoodData’s certified Solution Providers, to deliver the GoodData BI platform at Moguldom. Companies can discover more about Keboola’s GoodData-certified Apps at http://analytics.keboola.com. Application Developers can visit http://www.gooddata.com/partners/solution-providers to learn more about becoming a Certified Solution Provider.

About GoodData
GoodData is a disruptive, cloud-based enterprise platform for business intelligence. The GoodData technology is intuitive, secure and fast. It helps convert big data into profitable insights and strategies for business executives.

GoodData is trusted by companies like Enterasys, Capgemini, and Software AG, and embedded into offerings from cloud innovators like Zendesk, Get Satisfaction and Pardot. Headquartered in San Francisco, GoodData is privately held and backed by leading venture capital firms, including Andreessen Horowitz, General Catalyst Partners, Fidelity Growth Partners, and Windcrest Partners.

Share article on social media or email:

View article via:

Pdf Print

Contact Author

GoodData
Visit website