This couple had been happily married for 25 years; however, they were selling their wedding rings so that they could help their children.
Chicago, IL (PRWEB) March 18, 2012
With Robin Leach, former host of Lifestyles of the Rich and Famous as its spokesperson, GoldMax USA, the largest chain of stores specializing in buying gold and precious metals from consumers in the U.S., expects to pump more than $100 million into the local U.S. economy this year by offering consumers the opportunity to cash in on the escalating prices of gold and silver. With more than 200 stores in operation from coast to coast, GoldMax has surpassed the 90th store milestone with the opening of its 91st store in the greater Chicago-land area. On March 14, GoldMax opened a store in Homer Glen at 14124 South Bell Road, and within the next 30 days has plans to open additional stores in Glencoe, Illinois; Dallas, Texas; and Minneapolis, Minnesota. By year-end, GoldMax wants to open as many as 100 new stores in the U.S., including a total of 15-20 new stores in Illinois.
"There are lots of new cash for gold stores popping up, but the GoldMax brand is different," said GoldMax co-founder Scott Garber. "GoldMax is nothing like the average pawnshop – instead, customers can come in for a free, no obligation quote, within a comfortable, high class setting – and, if they’re ready to sell, they can do so right on the spot."
"People of all ages and economic backgrounds are rummaging through their jewelry boxes, closets and drawers, attics or basements and garages looking for unwanted items to sell," said GoldMax co-founder Jordan Sadoff. "Our customers remark how much fun they have searching for jewelry, precious metals and various collectibles that they can bring in for a quote."
GoldMax store interiors are outfitted with a comfortable waiting area with one or two flat-screen televisions, jewelry showcases, and desks to meet privately with each customer. The stores, which range from 700 to 4,000 square feet, resemble a cross between an upscale jewelry store and a business office. "We want our customers to feel comfortable and enjoy their experience at GoldMax," said Garber. "Our operation certainly has shattered any comparisons to a pawn shop or any other gold buying company."
Recently in Hanover Park, Illinois, GoldMax buyer Helen Stevanovich relayed an experience with an elderly couple who came to the store to sell their wedding rings. "This couple had been happily married for 25 years; however, they were selling their wedding rings so that they could help their children," said Stevanovich.
"The rings were the only items of value that this couple had and they said that the rings could be replaced later," Stevanovich stated. "The important factor to them was to help their children during a very difficult time, and they didn't need the rings to stay committed to each other."
Stevanovich added, "It was a very humbling experience to see the sacrifice that they were willing to make to help their children. I love that GoldMax was able to help them!"
GoldMax will purchase gold (any karat), silver, platinum, necklaces, bracelets, rings, earrings, charms, watches, broken jewelry, coins, sterling silver flatware, tea sets, and candlesticks. GoldMax has built a solid reputation for paying fair market value for gold, jewelry and other collectibles.
"GoldMax offers a 110 percent best price guarantee," Sadoff noted. "If a seller receives a higher quote anywhere else, we’ll beat the price. It’s that simple."
"They can come into our stores with broken and unwanted jewelry and leave with money to spend on other luxury items," Garber said. "We see lots of broken chains, outdated jewelry, single earrings, gold charm collections, coins, grandma's tea set, and anything else our customers can find in their closets or jewelry drawers. With their new found cash, GoldMax customers tell us that they will spend it on a weekend get-away, new jewelry, clothes or accessories, or money to pay the bills."
About GoldMax USA
With more than 200 stores located from Los Angeles to Tampa Bay, GoldMax operates the largest chain of stores specializing in buying gold and precious metals from consumers. Last year, GoldMax pumped more than $75 million into the local economy and opened more than 70 stores across the U.S. GoldMax plans to open 100 new stores in 2012, including stores in the Dallas-Ft. Worth and Minnesota markets, new markets for GoldMax. GoldMax USA recently appointed Robin Leach, former host of Lifestyles of the Rich and Famous, to serve as the company spokesperson. Leach doesn't accept payment for his endorsement of GoldMax, a rare event in the business of high-profile celebrity endorsements. GoldMax donates generously to his favorite charity, “Keep Memory Alive” (http://www.keepmemoryalive.org), which is committed to the education and research of a cure for Alzheimer’s, Parkinson’s, Huntington’s and ALS. Visit http://www.goldmaxusa.com.