newBrandAnalytics to Showcase Value of Listening to Social Media at Restaurant Leadership Conference

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Leading Provider of Social Business Intelligence Solutions to Share Expertise, Explore Bottom Line Value of Using Social Media as a Vital Source for Customer Experience Feedback

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newBrandAnalytics, the leading provider of Social Business Intelligence solutions, will showcase how and why restaurants can more effectively listen to guest feedback on social media at the upcoming Restaurant Leadership Conference. A gold sponsor for the event, newBrandAnalytics will also offer custom demonstrations with live data throughout the conference.

“The thousands of restaurants who are already using our Social Guest Satisfaction™ platform to listen --- not just hear, but truly listen ---- to their customers’ top of mind feedback report that It’s changing the way they do business,” says Ashish Gambhir, Co-Founder of newBrandAnalytics. “Using the platform to glean the real-time, voice-of-customer intelligence inherent in their guests’ online conversations enables them to understand not only what their guests are saying, but also why they are saying it and how it impacts their business strategy. And, they are using that intelligence to deliver a brand-defining experience, and increase revenue and guest count.”

newBrandAnalytics solutions have been described by thought leaders in the restaurant industry as the most innovative guest satisfaction technology in hospitality in the last decade. The newBrandAnalytics technology goes beyond simple social metrics and generates industry specific customer insight through operational categories that truly matter to restaurants - such as service performance, employee feedback, and product quality. These actionable insights can be drilled down to look at specific units, locations, properties, etc., and are proven to yield operational improvement, enhanced marketing measurement, and new strategic initiatives that help restaurants deliver a superior customer experience.

To request customized demonstration during RLC, please contact Ashish Gambhir (ashish@newbrandanalytics.com). For more information about newBrandAnalytics, visit http://www.newbrandanalytics.com.

The Restaurant Leadership Conference takes place March 25-28 at the Westin Kierland Resort and Spa in Scottsdale, AZ. More information is available at 2012 Restaurant Leadership Conference.

About newBrandAnalytics:
Washington, D.C.-based newBrandAnalytics is the leader in Social Business Intelligence solutions for the restaurant and hospitality industries. Their flagship offering, Social Guest SatisfactionTM is used by thousands of restaurants and hotels and is proven to improve guest experience. The company was recently named the Venture Summit Mid-Atlantic 100 Company of the Year. http://www.newBrandAnalytics.com

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Cindy Kazan
NewBrandAnalytics
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