CBC will apply its expertise in bank marketing strategy, brand-centered marketing campaign development and financial services word of mouth marketing to provide recommendations to the bank for revisions to its marketing strategies and plan.
Portland, OR (PRWEB) March 20, 2012
Creative Brand Communications (CBC) has been hired by The Edgartown National Bank of Martha's Vineyard, Massachusetts, for the agency's bank marketing strategy consulting services.
“Doing business within the finite boundaries of an island community demands uncommon branding and marketing strategies that take advantage of the unique close-knit nature of the community,” said Jeff Stephens, CBC’s founder and CEO. “Our team is energized by the opportunity to bring a fresh, strategic perspective to their marketing approach and help them enhance their competitive edge.”
CBC will apply its expertise in bank brand strategy, bank brand-centered marketing campaign development and financial services word of mouth marketing to provide recommendations to the bank for revisions to its marketing materials and strategies, and will deliver a recommended bank marketing plan.
The Edgartown National Bank, with approximately $132 million in assets and four offices, has provided banking services to the Martha's Vineyard community for over 100 years. Learn more at http://www.yourislandbank.com.
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About Creative Brand Communications: CBC is the leading brand engagement consultant for the financial services industry. The company helps entrepreneurial banks and credit unions stop being commodities by creating companies that customers, members and employees truly care about. CBC does this by providing business and brand strategy consulting, word of mouth marketing strategy consulting, internal culture consulting, and educational programs and training. Visit http://www.creative-brand.com for more information.