Swiss Watchmaker, Mondaine Heralds the Return of Classic Style

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Simplify your wardrobe with essential, timeless pieces.

No longer inundated with superfluous trends and overstated looks, 2012 marks the year of change; a reversion to simple statements of classic luxury and timeless accessories. Current style icons, such as Kate Middleton, mirror the sophistication and regal styles of Audrey Hepburn and Jacqueline Onassis, proving that once again classic is king.

Swiss Watchmaker, Mondaine, stands as the testament to this timeless style with its world-renowned dial and understated design. Celebrated as the icon of the Swiss Railways and recognized by the well traveled, Mondaine offers a look that transcends time with a superior quality to match.

“Keeping in trend with the latest styles and accessories can be cumbersome and expensive,” said Mondaine US Brand Manager, Margaret Gregory. “The wristwatch has stood the test of time as an enduring accessory. We are ecstatic to see current style icons embrace a sophisticated look that is so evidently mirrored in Mondaine’s most recent Simply Elegant Collection.”

This aversion to “trendy” and return to classic clothing items allow for a more versatile wardrobe that evokes effortless style. Cultivating a luxurious classic look is simple and most importantly, affordable. With spring upon us, redefine spring-cleaning and pair down your wardrobe. Mondaine will partner with local Portland retailer, Serendipity, to gather Portlanders for an evening of simple elegance on Wednesday, March 28, 2012 at 4pm.

Guests will engage with local style expert and consultants at Swiss Time all while enjoying fine wine and truffles, provided by Dean’s Sweets. Attendees can enter for a chance to win a travel voucher to escape to the beautiful Swiss Alps, and experience Mondaine’s country first hand.

Mondaine U.S.A.
Known for its affordably luxurious timepieces, Mondaine will be previewing the 2012 collection March 26th through March 30th at Swiss Time’s celebration of it’s monumental 35th anniversary located on 86 Exchange Street in Portland. Recognized as the official timepiece of the iconic Swiss railway, its simple design, the unmistakable easy-to-read face, distinctive hands and famous red second hands have made the Mondaine collection successful all over the world. This year Mondaine has rereleased its Simply Elegant Collection, offering consumers a thinner and sleeker look in three styles. For more information on Mondaine and its collection please visit


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Alyssa Kane
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