Recipe Discovery and Shopping List App, ZipList, Reaches One million Users and Helps People Save Four million Recipes and Purchase 12 Million Grocery Items

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ZipList is now integrated on thousands of food and media websites, within magazines, and on television to make discovering, organizing and buying your favorite foods straightforward and available on the go

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ZipList has achieved a great milestone; reaching one million users is proof that we’re achieving our goal of creating the simplest way for people to act on the recipes that inspire them.

ZipList, Inc. (, a leader in online and mobile shopping lists and recipe boxes, today announces its one-millionth user, a milestone reached less than one year after publicly launching its online service and mobile applications. Available free on the web, through iTunes or the Android Market, ZipList has helped users discover more than four million recipes and buy more than 12 million grocery items.

ZipList aims to change the way we store, organize, and act on a wealth of culinary data that people encounter online, in cookbooks and in magazines each day. By providing a simple way to access your favorite recipes and items you wish to purchase, ZipList is making it easier for people to find, shop for and cook they love.

Users can update their recipe boxes and shopping lists with items they find on websites, products and recipes they manually input, recipes from TV shows, and products from online ads, all because ZipList technology is already embedded with thousands of popular food sites like, and on celebrity cooking television shows like Simply Ming on PBS. Brands like Pepperidge Farm use ZipList’s technology to enable people to save food they see advertised online in banner ads directly to their grocery shopping lists.

“ZipList has achieved a great milestone; reaching one million users is proof that we’re achieving our goal of creating the simplest way for people to act on the recipes that inspire them. By giving people one place to store and share all their recipes, we hope more people will be motivated to get out and cook because we’re making it easier for them to purchase everything they need to make their wildest meals come true,” said Geoff Allen, founder and CEO of ZipList.

ZipList gives users the ability to create the most comprehensive online recipe library, where they can sort through dishes based on ingredients, social trends and popularity, prep time and more. Users’ recipe boxes can be shared and accessed through their mobile phones, either by text or the iPhone and Android applications, online, through instant message, and via email.

By integrating the millions of recipes that are available online in one universal recipe box, users can store and add new dishes regardless of which website they discover them on because of ZipList’s bookmarklet and through their white-label integration on websites.

Once recipes are discovered, users can add the ingredients to their shopping lists with a single click, and they are automatically organized by aisle order and shared with others in your household. Designed with an easy in-store experience in mind, people can push their shopping carts and check off items with one hand as they shop.

For more on ZipList, please visit

About ZipList, Inc.

ZipList is a market-leading online and mobile shopping list and recipe management service that enables shoppers to create and share grocery lists with family members. Users can arrange their lists by aisle or store, and can save recipes to a central recipe box. ZipList has partner tools, fully-branded white label experiences and SDKs available to enable media, lifestyle, grocery retail and consumer packaged goods properties to incorporate shopping list and recipe box features into their own sites and mobile apps. ZipList features can be found on, Martha’s Everyday Food iPhone app, and on over 5000 various food blogs and websites. ZipList is on the web at
Follow ZipList on Twitter at or become a Facebook Fan at ZipList is also available as a free mobile app for iPhone and Android users. For more on these mobile apps, visit

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