SchoolMessenger Asks Customers to Support MPAA Rating Change for Bully

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PG-13 Rating Will Deliver Message to the Teens Who Need it Most

SchoolMessenger, the leading provider of communication solutions for education, released a letter today encouraging its customers to voice support for a change in the MPAA (Motion Picture Association of America) rating for the movie, Bully. The film, which documents the epidemic of bullying in American schools, recently received an R rating, which SchoolMessenger believes will limit access to its message by the very teens who need to see it most.

The company encourages administrators, staff, parents and students to sign the online petition at Change.org asking the MPAA to change its rating to PG-13. (http://www.change.org/petitions/mpaa-don-t-let-the-bullies-win-give-bully-a-pg-13-instead-of-an-r-rating)

“Schools across the country are struggling with the issue of bullying and safety, and need powerful new tools like this movie to help reach, inform and educate students about the risks involved in this behavior,” said Carter B. Myers, vice president of Anonymous Communication Solutions for SchoolMessenger. “Students represent the best source of information for understanding what’s going on in and around campus, and play a vital role in affecting change. If we limit access to the message to students under the age of 18, we seriously short-change its potential impact. For some, that decision could mean the difference between life and death.”

SchoolMessenger delivers an anonymous communication service that empowers students to alert school officials online or by text messaging to threatening situations or personal issues of concern. For more information about Talk About, including a 3-minute video introduction and free, downloadable white paper (Creating a Culture of Dialogue: Practical Steps for Better Communication and Safer Schools), visit http://talk.schoolmessenger.com.

About SchoolMessenger
SchoolMessenger is the leading provider of communication solutions for education. Thousands of school districts, public schools, colleges, universities, private schools and other educational facilities in all 50 states depend on the company's innovative solutions, including the SchoolMessenger notification service and Talk About It anonymous communication service. Founded in 1999, the company is headquartered in Santa Cruz, California. For information, visit http://www.schoolmessenger.com or call 888.527.5225.

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Carleen LeVasseur
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