Ankeny Iowa (PRWEB) March 20, 2012
Where have all the outdoorsmen and women gone? Competition from organized sports programs, the internet, computer games and a shortened summer vacation season (from 12-15 weeks to as little as 8 weeks) have all resulted in the reality that Wisconsin Resort Owners are left with a very small window to generate business.
In today’s world, changing circumstances have impacted the family vacation. School now starts earlier, with opening dates moving back from Sept 1st to Aug 15th, eliminating half of August for family vacations. In August 2011 the “Sports Letter” reported that participation in sports by youth increased for the 22nd straight year. Sports such as soccer, softball, hockey, and golf have created travel teams which have led to an increased commitment of family time for sports. With this growth family activities have changed. Now, weekend and summer plans are made to travel to remote cities and states to participate in tournaments and “club” events. The net result is that the “get-away” vacation to a cabin or resort for the family has evolved into attending events at ball fields, sports complexes and gymnasiums. As youth sports rotate throughout the year, weekend and vacation family time has shifted away from quality time at lakes, resorts and campgrounds all of which negatively impacts Wisconsin Resort Owners.
The mission of the Wild Game Network Foundation is to invest in marketing and communications to motivate children and their parents to “get off their seat and on their feet” to enjoy the great outdoors by a lake, on a river or in the woods at a Wisconsin Resort.
Wild Game Network will partner with other organizations that have similar goals and will utilize all forms of advertising, including internet, print, radio, newspaper and television to educate and excite both kids and parents into planning a trip to the great outdoors—healthy, family focused activities.
Who is Wild Game Network?
Wild Game Network was created by sportsmen for sportsmen and women who wanted an easy to use on-line travel website for the hunting, fishing and camping industry. Through their own personal experiences, the founders recognized that an organized single resource did not exist to meet the needs of both potential customers and resort owners. The creative result is http://www.wildgamenetwork.com, a web-site that caters to all North American and Canadian outdoor enthusiasts. Plans are in place to expand WGN’s marketing reach to regions throughout North America and Canada. With resort owner’s support, costs can be minimized to promote individual resorts many features, provide for opportunities to list properties for sale and enable maximization of creative web-site content. Thanks to the founders of Wild Game Network, Wisconsin Resort Owners now have the ultimate resource to network with all sportsmen and women to help them locate their next "wild" adventure and help resort owners profitably grow business.