MPi President Rich Holland to Speak at 12th Digital Dealer Conference about Increasing Service Department Customer Retention Using Digital Technology

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MPi (http://www.mpiworldclass.com), a leading provider of revenue and retention solutions for automotive dealership service departments, today announced that company president Rich Holland will be a featured speaker the 12th Digital Dealer Conference and Exposition, in Orlando, Florida, April 3-5, 2012. Holland’s presentation titled “Getting Smart about Service Execution”, will be held Tuesday, April 3, at 3:00 pm. Attendees will learn best practice tips to leverage technology for better customer retention.

Rich Holland

With the proliferation of smartphones in the hands of vehicle owners, it’s time we leverage that technology for better customer retention and realize that it’s their preferred personal channel for information

MPi (http://www.mpiworldclass.com), a leading provider of revenue and retention solutions for automotive dealership service departments, today announced that company president Rich Holland will be a featured speaker the 12th Digital Dealer Conference and Exposition, in Orlando, Florida, April 3-5, 2012. Holland’s presentation titled “Getting Smart about Service Execution”, will be held Tuesday, April 3, at 3:00 pm. Attendees will learn best practice tips to leverage technology for better customer retention.Watch Video

“With the proliferation of smartphones in the hands of vehicle owners, it’s time we leverage that technology for better customer retention and realize that it’s their preferred personal channel for information. This session will focus on three actionable strategies and tools to enhance service execution,” Holland said.
Attendees will learn the following best practice tips:

1.    How to employ mobile devices, like the iPad, to personalize the service experience of customers
2.    How to greet customers in the service lane, note their concerns and share current and relevant service recommendations for the OEM
3.    How to develop a client retention strategy that builds trust between dealership and customer
4.    How to use the latest social technologies to better inform the owner of the current vehicle health and recommended investment

EDGE WorldClass™ is a comprehensive product suite for the service department that is a more flexible, nimble and personalized approach; customizable to fit the exact needs of any dealership. From Express to Mobile technology, to any configuration of service bays, EDGE WorldClass™ empowers customer pay profitability.
According to a recent study of the more than eight hundred franchise dealerships using the system, EDGE WorldClass produces a much sought after average monthly up-sell from inspections of $81,996. EDGE WorldClass™ will be demonstrated at 927 at the12th Digital Dealer Conference and Exposition. To sign up for a demonstration call 888-503-8040 or visit http://www.mpiworldclass.com/contact.aspx
About MPi:
For more information visit: http://www.MPiWorldClass.com

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Susan Lovett
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