Audience Response Technology Allows a Fortune 500 Company to Listen to their Partners

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Meridia Audience Response was recently invited to accommodate audience response polling for an annual event in Dallas, TX with a client who wanted to know how their top partners around the globe feel about the future of the company. The “elephant in the room” was the lower per-hour revenues, expansion into new consulting areas and the ability to offer a “360-degree” solution to their clients.

The training center and the audience response clickers set up for the conference.

The conversation sparked by the collected data opened up and voices from Brazil to Czech Republic were able to have their say in a live debate.

Meridia Audience Response was recently invited to accommodate audience response polling for an annual event in Dallas, TX with a client who wanted to know how their top partners around the globe feel about the future of the company. The “elephant in the room” was the lower per-hour revenues, expansion into new consulting areas and the ability to offer a “360-degree” solution to their clients.

The partners first used audience response keypads to identify themselves via three demographic questions, which enabled the polling system to track all future responses by the specified demographic groups. Then the group used the technology to respond to subsequent questions such as “What do you think is the best approach to…” or “Is it a good idea to continue to invest in our training program?” As the participants responded to the questions, the system collected their opinions and displayed the results back to the group for discussion. The data collected via the response system provided a great anchor – a point that needed to be discussed in an open-mic forum. The conversation sparked by the collected data opened up and voices from Brazil to Czech Republic were able to have their say in a live debate.

From the CEO to the heads of the partner firms, everyone left the meeting assured that their thoughts were heard and that the ideas discussed will have a positive affect the future of the company. Following the event, Meridia provided all of the meeting data to the firm’s executive board to support the progress that was achieved onsite.

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Since 1970, Meridia Audience Response has been providing innovative technology solutions for the meeting, training and entertainment industries. Combining the experience with the latest in web technology and radio frequency hardware, Meridia is now enabling audiences around the world to cast their vote and be part of the meeting, whether it involves training or interactive games.

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Peter Babel
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