Superbreak Launches New Flights Programme

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Superbreak, the Short Break Specialist, Launches New Flights Programme to Over 120 UK & Overseas Destinations

Flights + Hotel Breaks

Superbreak Launches New Flights Programme

Superbreak, the short breaks specialist, has announced the launch of its new flights programme across Europe and beyond as it secured its ATOL license last month. With the addition of flights to its already extensive short breaks portfolio, the Yorkshire based tour operator is gaining a reputation as a transport specialist. At the end of 2011 they launched their Eurostar City Breaks programme which has already generated considerable revenues.

The packages include accommodation and return flights, airport check in included at no extra charge and one checked in bag per person. There are also no credit card or debit fees. Peace of mind for customers is also guaranteed with ATOL and ABTA protection. The packages are already on sale via the York based call centre with plans to launch online later in the year.

With a well established range of European hotels, the new flights programme will be a welcomed addition to its product portfolio. Packages are available to key European city break destinations such as Prague, Paris and Rome, alongside a number of key sunshine resorts through the Spanish Islands, Portugal and Malta. The reception from the travel trade has already been very positive with both call volumes and sales on target. Top destinations include Barcelona, Paris, Prague and Dublin with Easyjet the most requested airline to date.

As usual the Superbreak customers have the option to add on return standard or first class rail travel to their departure airport, overnight airport hotels for early flights and even holiday car parking for those travelling by car. Alongside this, customers also have the option to add on a range of attraction and sightseeing tickets in their chosen destination.

Talking about the new product, Karen Lloyd - Head of Product at Superbreak stated: ‘The reaction to the new flights and hotel packages has been incredibly positive. We offer full flexibility with customers able to travel on a choice of several airlines. When combined with our excellent hotel offering throughout Europe we have a real winning combination on our hands’.

About Superbreak:
Superbreak is the internet division of Superbreak Mini Holidays Limited, the market leader for cheap breaks and hotels throughout the UK. Superbreak is part of Holiday Break plc. Based in York, England, Superbreak specialises in booking city breaks in 2-5 star hotel accommodation throughout Britain for the leisure traveller.

With 5000 plus hotel partners in worldwide locations from Manchester to Brighton, from London to Paris and with great availability and rates for London theatre breaks, events at the O2 Arena, various popular attractions and national and international rail partners, Superbreak can offer an outstanding depth and breadth of UK and Overseas short break products.

For further information on Superbreak or on this PR, please contact:
Khalid Amin
Online Marketing Manager
Superbreak Mini-Holidays
Eboracum Way
YO31 7RE
(01904) 436043

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Khalid Amin
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