Early Bird Rate Ends Friday, March 23 - PR News' PR Measurement Conference, April 18 in Washington, DC

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PR News’ PR Measurement Conference will bring together top communicators to share the smartest and most cost-effective tactics and strategies for measuring all communications efforts. Topics covered include: Social Media, Reputation, Engagement, Public Affairs and Media Relations for Communications Professional

The PR News PR Measurement Conference will be held April 18 at The JW Marriott in Washington, DC and will include speakers from leading corporations, agencies and associations. The conference is designed for all communications professionals looking for proven and cost-effective strategies on how to measure key communications initiatives.

Attendees will leave this one-day conference equipped with a smarter, more cost-effective plan to measure all communications strategies.

Presented by the industry's most trusted sources on PR and marketing -- PR News -- panel topics include The Must-Know Trends and Next Practices in Measurement, Media Measurement: From Mainstream to Social Media, How to Tie PR to the Bottom Line, Engaging and Monitoring Influencers, Measuring Your Brans During and After a Crisis, Media Efforts and Making the Most of Your Measurement Dashboard.

More Information -- the early bird rate ends March 23, 2012.

Speakers from companies and nonprofits leading the industry with measurement expertise will share their success stories and strategies, including:

--Don Bartholomew, Senior Vice President, Digital and Social Media Research, Ketchum
--Danielle Brigida, Manager, Social Media, National Wildlife Federation
--Johna Burke, Senior Vice President, BurrellesLuce
--Jonathan Collegio, Director of Communications, American Crossroads
--Sarah Evans, Owner, Sevans Strategy
--Jason Forget, Corporate Reputation Manager, GE Energy
--Andrea Grover, Director, Stakeholder Outreach, Spectra Energy
--Laura Howe, Vice President, Public Relations, American Red Cross
--Angela Jeffrey, Principal, Measurementmatch.com
--Jason Jue, Chief Marketing Officer, Vocus, Inc.
--Sonia LaFountain, Chief Operating Officer, CARMA International
--Katie Paine, CEO and Founder, KDPaine & Partners
--Larry Parnell, Associate Professor of Strategic PR, Graduate School of Political Management, George Washington University
--Priya Ramesh, Director, Social Media, CRT/tanaka
--Margot Sinclair Savell, Senior Vice President, Measurement, Research + Data Insights, Hill + Knowlton Strategies
--Evan Welsh, Director of Global Media Relations, SAP
--Mark Weiner, CEO Americas, PRIME Research

The early bird rate ends March 23, 2012. If you have any questions, contact Amy Jefferies at ajefferies@accessintel.com.

The PR News Measurement Conference, sponsored by BurrellesLuce, CARMA, Cision, Dow Jones, George Washington University, NAPS and VOCUS, is a much-anticipated information-packed event that is sure to sell out weeks in advance.
Complete Agenda and Registration Information

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Amy Jefferies
PR News
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