The partnership with Aspiring Minds is based around GE’s desire to use the Olympics as a way of inspiring young people to think about how to use the Olympic values, in particular those of inspiration, friendship and leadership, in real life
(PRWEB) March 24, 2012
Worldwide Olympic Partner GE has joined forces with the Dame Kelly Holmes Legacy Trust to launch the GE “Aspiring Minds” programme, which aims to help school children develop the “can do” attitude and skills to succeed in the modern world.
Ruth Bedingham, responsible for Corporate Citizenship at GE, added: “The partnership with Aspiring Minds is based around GE’s desire to use the Olympics as a way of inspiring young people to think about how to use the Olympic values, in particular those of inspiration, friendship and leadership, in real life.”
Launched at the Eastlea Community School in the London 2012 Olympic Games borough of Newham by double-Olympic champion Dame Kelly Holmes, who was accompanied by Games mascots Wenlock and Mandeville, the GE “Aspiring Minds” programme will see 12 local schools partnered with GE sites across the UK for one-day workshops.
The project will be delivered by a trained group of Olympic and world-class athletes, GE volunteers and a skilled team of trained communicators, with each workshop consisting of a range of activities to help young people of all abilities to raise their aspirations and motivation.
Dame Kelly Holmes said: “I’m thrilled that GE is supporting my charity’s Aspiring Minds programme. Aspiring Minds is a programme for young people, helping them to develop the attitude, motivation and personal skills they will need to succeed in the modern world. Delivered by world-class sports stars and a skilled team of trainers, this project gives young people the chance to learn from winners in sport, helping them to become winners in life.”
For more information about the work for the DKG Legacy Trust visit here.
For more information, please contact the IOC Media Relations Team.