(PRWEB UK) 25 March 2012
Oak Furniture King .co.uk, a UK online retailer announces the 30 day countdown until the launch of their new ecommerce store and Magento is the platform of choice.
With the origins of the internet stretching back to the 1960’s the world wide web, and the incorporation of Google in 1998, many retailers and consumers alike were unaware of the impact the digital would have on the retail market.
Oak Furniture King are an online retailer keen to stay ahead of the development game in the digital market place. OakFurnitureKing.co.uk have announced today they are currently developing a sophisticated ecommerce website which integrates with social media sites such as facebook and twitter as a popular form of social media customer services.
Magento is an open source ecommerce software platform offering incredible performance and functionality, this combined with a bespoke design by a leading Digital Marketing Consultancy. The site has been described as “A stylishly conversion optimised site, offering smooth functionality, product videos and very importantly social communication driving product review and events”.
The past 12 months have seen the rapid development of mobile commerce (mcommerce), Magento is a platform ready for the mobile market. Khalled Ullah, Oak Furniture King Managing Director explains why Magento was chosen as the ecommerce platform, “Magento is an established open source platform that offers ecommerce stores endless development opportunities. We expect the launch of our new ecommerce store to mark the beginning of future developments and growth.”
When the new website is launched, customers will be able to search through the site by room, range or item, this will enable customers that use the internet in different ways to find that they are looking for as the customer is able to search for a specific location in which their oak furniture would be placed, or if they are looking for a specific item they can also navigate by this option.