Tech Public Relations Agency Young & Associates Adds New Clients: Madison Performance Group and StartWire

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Integrated Traditional and Social Media PR Programs for HR-focused Companies Critical to Increased Market Awareness

Young & Associates’ tenaciousness and strategic hands-on approach are perfect for garnering the right kind of tech, business and consumer media.

Young & Associates, a technology public relations agency, announced today it has been named the agency of record for new clients Madison Performance Group, an established global workforce recognition provider, and StartWire, a start-up web-based job search organizer.

“As a boutique firm, Young & Associates’ tenaciousness and strategic hands-on approach are perfect for garnering the right kind of tech, business and consumer media,” said Chris Forman, CEO of StartWire. “We selected Young & Associates as the PR agency of record based on their ability to secure the visibility we need to achieve our business goals.”

For StartWire, Young & Associates developed a strategic PR campaign that employs proactive media relations to increase the company’s visibility among job seekers and help drive usage. Young & Associates is providing Madison Performance Group comprehensive public relations services including media relations, thought leadership and social media support to help raise the company’s market profile.

“We are excited about expanding our client roster with two innovative HR-driven companies,” said Jennifer MacLeid Qotb, principal, Young & Associates. “Madison and StartWire – one focused on Global 2000 enterprises and the other targeting job seekers – are leading the way in their respective markets and we look forward to using integrated public relations strategies to help them generate increased market presence and drive growth.”

Leveraging innovative public relations, thought leadership and social media programs, Young & Associates helps high-growth technology organizations, as well as start-up companies, increase their visibility and market recognition.

About Young & Associates
As trusted advisors to high-growth technology companies for 30 years, Young & Associates is the premier strategic public relations agency for companies seeking clear market visibility, elevated industry reputation and bottom-line results. A boutique public relations firm, Young & Associates helps technology companies market and promote their products, people and services. For more information, please visit yapr.com.

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Meggan Manson
Young & Associates
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