London (PRWEB) March 27, 2012
As consumers demand more and more in-car connectivity, such as Facebook, navigation apps or video streaming, there is huge and dangerous potential for drivers to be distracted. 31 states have already banned texting and some the use of mobile devices in the vehicle altogether. As a consequence automakers are faced with a challenge: How do they satisfy consumer demand for in-vehicle content and adhere to strict safety regulations? Telematics Update’s HMI Report (2012 edition) aims to help automakers and telematics solution providers do just that.
Anupam Malhotra, Connected Vehicle Manager of Audi America can attest: “The report is an excellent resource for professionals and academia looking for a panoramic view of how the automotive industry is innovating user interfaces to meet a dual challenge; the convergence of connectivity technologies in the vehicle and the growing demand for cutting edge safety, convenience, and infotainment services.”
Hakan Kostepen, Director, Planning and Innovation- Advanced Product Strategy at Panasonic describes the report as “A great study with true insight into all key players, trends and user behaviors. It is a very comprehensive report for all audiences”.
Telematics Update’s independent research into the 180 page report has uncovered crucial insights and market statistics on the following topics:
- HMI Market Forecasts to 2016 to help you plan for product developments and expansion
- How Audi, Lexus and Ford amongst other leading automakers have successfully taken their HMI strategies from design to implementation and the lessons they learned
- The different approaches to bringing new features into the car whilst mitigating driver distraction and the implications for your business
The report brochure, including research highlights, can be downloaded at:
Case studies from key automotive infotainment players offer results and strategies to develop a winning HMI business model for the connected car to enhance user experience and create product differentiation. Companies to share their expert knowledge include:
- Cell Control
This essential guide to developing a successful HMI business model is available to order at:
+ 44 (0) 207 375 7585 / 1 800 814 3459 ext. 7585