Avectra Social CRM to be Featured at Association Forum of Chicagoland Demo Day

Share Article

Market-leading suite to be part of association management solution showcase

By combining a robust set of membership management features with innovative social tools, Avectra’s Social CRM suite is the most complete AMS available

Avectra, a leading developer of web-based Social CRM solutions for associations and not-for-profits, has announced it will sponsor and participate in the Association Forum of Chicagoland’s Demo Day 2012, being held March 28, 2012 in Chicago.

The Demo Day event is geared toward Association professionals, CEOs, CFOs and IT managers who are either interested in implementing a new Association Management System (AMS), considering replacing their current system or just interested in learning what's new in the industry. The vendor presentations, of which Avectra will take part, will be directed to all levels of expertise.

“The Association Forum of Chicagoland has been a trusted client of Avectra’s for many years,” said Patrick Dorsey, vice president of marketing for Avectra. “We are happy to participate in their event and look forward to helping association executives make the best decision on their AMS solution. By combining a robust set of membership management features with innovative social tools, Avectra’s Social CRM suite is the most complete AMS available. We are excited to demonstrate how our industry leading feature set helps association executives manage, communicate, market to and interact with their members.”

Avectra will be showcasing its Social CRM suite that includes:

  •     netFORUM - Delivers all of an association’s information in one centralized database, with a comprehensive set of modules that integrate member data and business processes, allowing the association to manage members, chapters, non-members, and other relationships vital to its success.
  •     MemberFuse- Avectra's proprietary built-in online community that allows an association to offer its members a place to conduct association business and connect/collaborate with its staff and with one another through groups, discussions, events, profiles and more.
  •     Social Console- Makes it easy for associations to engage with their members, customers and prospects; gain insight on their conversations and thoughts; develop social marketing plans; and save time while using social media.
  •     A-Score ™ - Measures the engagement level of individuals and organizations on an ongoing basis, providing qualitative insight for calculating and measuring the health of membership, services and overall business. It is the ultimate tool to enhance, optimize and automate new and existing programs and services to encourage engagement.

About Association Forum of Chicagoland
The mission of the Association Forum of Chicagoland is to “advance the professional practice of association management.” Founded in 1916, the Association Forum serves 47,000 association professionals whose efforts serve more than 37 million members and generate $22 billion in global annual expenditures. Visit http://www.associationforum.org.

About Avectra
For the last 17 years, Avectra has translated our customers’ needs into a market-leading Customer Relationship Management system (CRM) – whether our customers serve members and non-members by the hundreds or hundreds of thousands. Avectra Social CRM is uniquely positioned to usher in a new era of membership and donor success with its ability to provide world-class member/donor management, a private online community, social media management, a powerful analytics suite, including Avectra’s proprietary A-Score™, and more. Avectra is headquartered in McLean, Virginia, with regional offices in Chicago and Orlando.

To explore the Avectra family of products, please visit http://www.avectra.com, or call 800-858-8272.
# # #

Share article on social media or email:

View article via:

Pdf Print

Contact Author

Patrick Dorsey
Avectra Inc.
(703) 506-7037
Email >

Matt McCarthy
PAN Communications
(617) 502-4358
Email >
Visit website