The currency of new media is great content. That's at the core of brand building today.
Washington, DC (PRWEB) March 30, 2012
Cindy Speaker, CEO of Speaker Media and Marketing, was recently a featured expert on the TV show "The New American Dream." The show was seen on FOX News Channel, CNBC, CNN, MSNBC as well as NBC, CBS, ABC and FOX network affiliates around the country. "The New American Dream" was filmed in Washington, DC.
"The New American Dream" features segments with some of the best business minds and marketing experts from around the world. Ms. Speaker was one of the recent guests where she talked about The New American Dream for personal injury lawyers. According to Speaker "the New American Dream for personal injury lawyers is to embrace the mind shift of new media and social media and to understand that the currency of new media is great content. The goal for attorneys is to differentiate yourself with great content which will lead to expert positioning and credibility."
As CEO of Speaker Media and Marketing as well as Speaker Films, Cindy has been a professional marketing coach and consultant to some of the top personal injury law firms in the country since 1994. She has focused primarily on marketing strategies aimed at growing relationships, leveraging technology and building systems. Her ultimate goal for her clients is to help position them as thought leaders and experts in their respective markets and to assist them in generating a consistent stream of referrals.
Cindy is also a co-author of the best-selling business book, "The Only Business Book You'll Ever Need," featuring top advice from leading entrepreneurs, business owners and marketing experts from around the world.
"The New American Dream" was produced by "America's Premier Experts." The leading expert organization also recently recognized Cindy Speaker and the other business people featured on the show as "Ambassadors of the New American Dream."
To learn more about Cindy Speaker you can visit http://www.cindyspeaker.com.