LIVE! 2012 to Feature More Than Fifty New End-User Case Studies from a Speaker Lineup of Industry Leaders at Its Tenth-Anniversary Event

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RFID Journal's 10th annual conference and exhibition will provide attendees with more than 75 hours of education.

RFID Journal announced today that it will feature more than 50 end-user case studies at RFID Journal LIVE! 2012 (, the world's premier conference and exhibition focused on radio frequency identification (RFID) and its many business applications.

This year's LIVE! event will be held on Apr. 3-5, 2012, at the Walt Disney World Swan and Dolphin resort, located in Orlando, Fla. Companies and organizations such as American Apparel, Boeing, Bloomingdale’s, Dow Chemical, Jockey International, Meridian Health, Michelin, NASA, NASCAR, Rockwell Collins and Walt Disney Parks and Resorts U.S will share new case studies. Keynote sessions will be presented by Bell Helicopter Textron, Cisco Systems, Intel and Motorola Solutions.

Attendees can choose from four industry-specific and four level-of-expertise conference tracks:

  •     Defense/Aerospace
  •     Health Care/Pharmaceutical
  •     Manufacturing/Operational Efficiency
  •     Retail/Apparel
  •     Achieving an ROI
  •     Enhancing Visibility and Traceability
  •     Improving Supply Chain Logistics
  •     Technology and Infrastructure

In addition, the conference will feature eight in-depth preconference seminars and workshops:

  •     RFID in Energy
  •     RFID in Health Care
  •     RFID for IT Professionals
  •     RFID Journal University
  •     NFC Workshop
  •     Item-Level Retail and Apparel Workshop
  •     Item-Level Supplier Workshop
  •     RFID for Warehouse and Inventory Management

Moreover, LIVE! 2012 will include fast-track training, the RFID Journal Awards and two co-located events: IEEE RFID 2012 and The AIDC 100: RFID and Bar-Code Co-existence. The conference will also offer exhibits and demonstrations conducted by the industry's leading technology firms. For more information, visit

About RFID Journal
RFID Journal is the leading source of news and information regarding radio frequency identification (RFID) and its many business applications. Business executives and implementers depend on RFID Journal for up-to-the-minute RFID news, in-depth case studies, best practices, strategic insights and information about vendor solutions. This has made RFID Journal the most relied-upon and respected RFID information resource, serving the largest audience of RFID decision makers worldwide—in print, online and at face-to-face events. For more information, visit

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Mark Roberti
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