AEK Packaging Updates Website, Adds New Process Equipment Inventory

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Revised Online Presence Provides Shared Branding for All Aaron Equipment Companies

AEK New website was designed to brand itself with the other Aaron Equipment companies.

All of our equipment is used and immediately available for sale. Our expanded set up and reconditioning services has expanded as well to help support the increased demand for our products.

Aaron Kendell Packaging (AEK), a veteran in used packaging equipment, has just unveiled its new website. In conjunction with this expanded online presence, the company has also been busy adding several items to its inventory. The look and feel of the new site (http://www.aekpack.com) has been designed to render a streamlined brand across all Aaron Equipment companies, of which AEK Packaging is a member.

When implementing the new AEK Packaging website, focused attention was paid to mirroring the Aaron Equipment Company site. Aaron Equipment is the parent company of AEK Packaging as well as Aaron Process and Paul O. Abbe. “Our intention with the new design was to create awareness that AEK Packaging and Aaron Kendell Packaging are one in the same and is part of the Aaron group,” explains company spokesperson KC Christensen.

That approach has resulted in a cleaner, more user-friendly AEK Packaging site. Prominent tabs along the top border of the home page and all internal pages make it much easier for AEK’s customers to navigate and find the packaging and process items they’re looking for. This latter capability is an extremely important one as AEK continues to expand its inventory with new product.

Currently, the company has approximately 1700 pieces of equipment in stock, 100 of which have just been added to mark the launch of the new website. Since the beginning of the year, however, inventory is up a sizeable 15% and continues to grow.

“All of our equipment is used and immediately available for sale. Our expanded set up and reconditioning services has expanded as well to help support the increased demand for our products," Christensen points out. He adds, “We are continually striving to update our website and make it easier for our customers to find the packaging and process equipment they’re looking for. Both the new site design and the new inventory are part of that effort.”

But buyers looking for a great deal on quality equipment aren’t the only ones who will benefit from the new website enhancements. “We’ve also endeavored to simplify the selling of surplus equipment,” Christensen emphasizes. Sellers who want to liquidate their packaging and process equipment for top dollar can get started with a simple click of the Sell, Auction, Consign, List and Appraise links right in the center of the AEK Packaging home page.

For more information on AEK Packaging’s new website and inventory, contact KC Christensen at (630) 238-2660. To see how easy the new design makes it to buy and sell used process and packaging equipment, visit the company online at http://www.aekpack.com.

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KC Christensen