SEO Positive Carries out Developments to Site of Leading Conservatory Designer

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Chelmsford-based search agency, SEO Positive Ltd, have announced further developments in their campaign to optimise the website for Willoughby, the UK’s leading conservatory designers. Work is currently under way to improve the usability of their site.

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the online marketing team have been making changes to Willoughby’s website, in order to support the successful optimisation work they have already carried out.

With extensive experience producing the finest bespoke glass, hardwood and aluminium conservatories, UK business, Willoughby, are renowned for client satisfaction. Whilst staying faithful to their original principles, the national company now enjoy a strong reputation as supplying the highest standards of workmanship, design and materials, for contemporary and traditional style conservatories and orangeries. With offices across the UK, in London, Oxford, Cheshire and the Midlands, the company has expanded drastically since its origins as a small family business.

The long established firm first approached SEO Positive back in October 2010 in an attempt to increase their exposure within the major search engines. After extensive optimisation work by the SEO firm to boost their rankings, Willoughby were happy with their new positions but still wished to make their site more attractive and simpler to navigate.

Dave Damhar, Client Account Manager at SEO Positive, explains how the online marketing team have been making changes to Willoughby’s website, in order to support the successful optimisation work they have already carried out.

“During a number of discussions with the client, we spoke about the importance of having solid, relevant content in order to increase traffic to the site, so our team has been writing new on-site content based around the strongest keywords they wanted to target,” explains Dave. New pages have also been added to the site as part of a long term effort to help increase revenue to the business.

SEO Positive was established in 2007 in Chelmsford, Essex with the aim of bringing effective yet affordable online marketing services to companies from all industries and backgrounds. The company offers a huge range of services including search engine optimisation, Pay Per Click account management, social media marketing and website design.

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Ben Austin
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