We wanted the site refresh to bring us into the modern age. The site had been around for many years, and while customers seemed to love it, technology wise, it was falling further and further behind.
New York, New York (PRWEB) April 02, 2012
Mygiftbasketideas.com recently launched a redesign of its website after five years in the gift basket business. The new design includes features such as dynamic layout, click responsive drop down menu’s, and live chat functions, as well as improved selection, including a cheap gift baskets section.
Jane Alman, a staff member involved in the website redesign, said “We wanted the site refresh to bring us into the modern age. The site had been around for many years, and while customers seemed to love it, technology wise, it was falling further and further behind. It took us about three months to survey our customers and develop a plan, and then another few months of actual implementation time. We particularly want to simplify and streamline the experience, so customers could has as close to ‘one click shopping’ as possible. Overall, we’ve been very happy with our migration to Yahoo! Store.”
Visitors to the store can find a gift basket regardless of the occasion, whether its by holiday, occasion, the type of food in the basket, or a theme such as movie gift baskets or beach baskets or even gardening baskets. The product selection is easily accessible from the left hand navigation on all pages, making viewing and selection easy for the visitor. After reviewing the redesign with customers since the launch, staff have received many compliments and positive reviews. Recently, a few further tweaks were made, including moving to three products on a page versus four, and the addition of a site wide search function.
The newly redesigned website can be viewed here: http://www.mygiftbasketideas.com