Informa Training Partners Launches Industry-Targeted Medical Terminology eHandbook

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Informa Training Partners announces the launch of Medical Terminology: Decoding the Language of Medicine, a corporate training program designed to help medical product sales and marketing professionals be able to decipher and speak the language of medicine. A demo of the eHandbook is available at http://www.informatp.com/medterm/?utm_campaign=medical-terminology&utm_source=press%20release on Informa's website.

Informa Training Partners (http://www.informatp.com) has added Medical Terminology: Decoding the Language of Medicine to its growing line of eHandbooks. This new program will help learners decipher and use medical terminology effectively with their customers and colleagues.

Initial chapters cover major components of medical terminology, such as word roots, prefixes, and suffixes, and demonstrate how these components combine to form common medical terms. Subsequent chapters focus on key medical terms specific to each major body system and include anatomy, physiology, pathophysiology, diseases, diagnostic tests, and procedures. Full-color graphics, common abbreviations, and “insider” lingo serve to enhance learner understanding beyond what can be found in any medical dictionary. Review questions help to reinforce learning, and a final assessment offers learning management system (LMS)-compatible tracking. The product suite is the only training offering on the market built specifically to meet corporate training needs.

As with all of Informa’s eHandbooks, features include bookmarked and hyperlinked topic menus, interactive tables of contents, and full annotation toolbars for editable note-taking, highlighting, and underlining. A print-based version is also available.

“While there are several medical terminology textbooks on the market, the vast majority target healthcare professionals,” says Kristine Stollar, Senior Instructional Designer at Informa Training Partners and VP at the Society for Technical Communications, New England Chapter. “We wanted to develop a medical terminology offering to meet the unique needs of our audiences: medical product sales professionals and non-sales corporate professionals within the biopharmaceutical and medical device and diagnostics industries.”

“When several of our clients were ready to pre-order the book before it was even completed, we accelerated the process to bring this program to market,” adds Account Director, Paul Quigley. “What really sets this book apart for our customers is that it is the only offering available that was developed specifically to meet the needs of medical product sales representatives, as well as corporate professionals in marketing, communications, management, R&D, and administration.”

In addition to Medical Terminology: Decoding the Language of Medicine, Informa’s eHandbook library offers additional clinically focused topics, including:

  • PI Power: Selling with Support
  • Clinical Pharmacology: Selling with Science
  • Clinical Papers: Selling with Confidence
  • Biostatistics: Mastering the Fundamentals

Clinical Papers and Biostatistics both won awards from the American Medical Writers Association (AMWA).

To learn more about Informa’s new Medical Terminology product line and to download demos, please visit http://www.informatp.com/medterm/?utm_campaign=medical-terminology&utm_source=press%20release on Informa’s website.

About Informa Training Partners
Informa Training Partners is a full-service training company that develops custom and off-the-shelf training programs for the pharmaceutical, biotech, medical device and diagnostic industries. Informa’s unique approach to developing training programs for medical products sales and marketing professionals is performance- and customer-centric. Programs are available in a variety of delivery formats including eLearning, mLearning, text, workshop, Web, virtual classroom, audio, and video. Informa is certified as a woman owned business from the Women’s Business Enterprise National Council (WBENC).

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Michelle Nolin Flewell, CPLP
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