Name Brand Optics, Knives & Multi-Purpose Tools Available at Newly Launched

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Founder of Windy River Enterprises, Gina Matson, is proud to announce the launch of her online outdoor supply shop, Shoppers are invited to browse through a comprehensive inventory of optics, knives, and multi-purpose tools. Featured name brands include Gerber, Kershaw, Buck Knives, Bushnell, Leupold, Pentax and Zeiss. Visit the site’s new blog for further details.

Web entrepreneur Gina Matson is pleased to debut her online outdoor supply shop, Customers are invited to browse the new Internet storefront for deals on name brand optics, knives, and multi-purpose tools.

“My whole family loves to spend time outdoors- camping, especially. My husband and two teenage sons just breathe hunting and fishing,” said Matson. “Knives, optics, and rangefinders are all important tools you need when you spend any significant amount of time outdoors.”

Optics is a particular specialty at The coveted Pentax DCF ED 10X50 binoculars are featured. The Pentax DCF combines extra low dispersion glass elements with full reflection and phase coated prisms, hybrid aspherical lens technology and fully multi-coated optics. Bushnell binoculars, Leupold, and Zeiss optics are available, too. Name brand rangefinders, including the world’s first combination laser rangefinder and GPS, the Bushnell 201951, are available through the site.

Name brand knives and multi-purpose tools have a sizeable presence on the website. Outdoorsmen and women can choose from folding, lock back, and fixed blade knives from Buck Knives, Gerber, Kershaw, and Remington. Multi-purpose tools from Leatherman, including the top rated Leatherman Charge TTi with titanium handle and nylon sheath, are offered at affordable rates.

“Here’s our focus,” said Matson, getting straight to the point, “I want to offer customers access to quality items and provide excellent customer service, so shoppers can get what they need to be able to spend time outdoors with family and friends.”

The family owned and operated business accomplishes these lofty goals by working with well-known manufacturers and suppliers who also have a strong commitment to customer service. Orders are filled and shipped promptly throughout the U.S. Feedback is always welcome and responded to in a timely manner by friendly, knowledgeable staff members.

Visit, the site’s new blog, for detailed product reviews. The interactive platform covers anything and everything hunting related from safety tips to hunting techniques to planning a successful camping trip and beyond.

About the Company: – a division of Windy River Enterprises – is owned and operated by Gina Matson.


Gina Matson
(509) 845-4072

iePlexus, Inc.

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