Dunn&Co. Chosen by Tampa Bay Lightning Parent as Agency of Record

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After an extensive agency review, Tampa Bay Sports & Entertainment LLC has selected Dunn&Co. to produce a variety of media for the Tampa Bay Lightning, Tampa Bay Storm and Tampa Bay Times Forum.

Tampa Bay Sports & Entertainment LLC, owner of the Tampa Bay Lightning, Tampa Bay Storm, and operator of the Tampa Bay Times Forum, has selected Dunn&Co. as its new agency of record. The agency will produce a variety of media on behalf of all three brands, including TV, radio, print, outdoor, collateral and digital communications. The announcement follows an extensive agency search that began in December 2011 and included nine advertising agencies that were then narrowed down to four firms for the pitch.

“We were very impressed by the strategic thinking and overall creative energy that Dunn&Co. brought to the table,” said Lynn Wittenburg, Vice President of Brand Management, Tampa Bay Sports & Entertainment LLC. “They share our passion for the Tampa Bay community and for our brands, and we’re confident they’ll be outstanding partners as we work together in the months ahead.”

“As fans, we’ve wanted to work with the Lightning for several years and couldn’t be happier to have this opportunity to support Mr. Vinik’s world-class vision for the team and its home,” said Dunn&Co. President Troy Dunn.

About Dunn&Co.
Dunn&Co. (http://www.dunn-co.com) is a full-service advertising and marketing communications firm housed in a century-old former cigar factory near Tampa’s historic Ybor City. For the past five years, Dunn&Co. has been selected one of the “Best Places to Work” in Tampa Bay by the Tampa Bay Business Journal. Dunn&Co. provides award-winning creative solutions for clients worldwide, including GE Healthcare, Baxter Healthcare, Tony Roma’s restaurants, The Melting Pot Restaurants, Valpak, Remy Cointreau USA, Zubrowka vodka, the Florida Department of Transportation, Sempermed USA and the island of Bonaire. Dunn&Co. also provides pro-bono services to the ALS Association Florida Chapter to help fight Lou Gehrig’s Disease.

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Megan Shames
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