We’re really thrilled that David’s Signature Beyond Gourmet™ jelly beans have been chosen to be featured by a food program such as ‘The Chew’ because our line of jelly beans are different from ordinary gourmet jelly beans.
Newport Coast, CA (PRWEB) April 03, 2012
April will be an exciting time for Leaf Brands, as their products are featured on a national television show and a national magazine during the month.
Leaf Brand’s David’s Signature Beyond Gourmet™ jelly beans will be featured on the ABC daytime show, ‘The Chew’, on April 6, 2012, and the amazing new jelly beans are also currently featured in the April issue of Food Network Magazine.
‘The Chew’, an innovative and groundbreaking daytime program centered around food, style, and entertaining, premiered last September and replaced the soap opera All My Children. It is hosted by Iron Chef America's Mario Batali and Michael Symon, Top Chef's Carla Hall, What Not to Wear's Clinton Kelly and Dr. Mehmet Oz's daughter, author and nutritionist Daphne Oz. Guest co-hosts have included Emeril Lagasse, Scott Conant, Sunny Anderson and Evette Rios.
“We’re really thrilled that David’s Signature Beyond Gourmet™ jelly beans have been chosen to be featured by a food program such as ‘The Chew’ because our line of jelly beans are different from ordinary gourmet jelly beans,” says CEO Ellia Kassoff of Leaf Brands, LLC, the manufacturers of the product line.
“We’re also very excited to see our jelly beans showing up in national magazine and many reviews on-line. The Food Network Magazine article has created such a “buzz” in the food industry, so our phones won’t stop ringing! Everyone wants to try the new ‘Beyond Gourmet’ jelly bean!” says Kassoff. “In addition, we seem to catch the attention of many food bloggers like Zomg, Candy, who’ve been writing some great reviews. We love it all!”
David’s Signature Beyond Gourmet™ jelly beans are created in conjunction with David Klein*, the original inventor of the Jelly Belly® Jelly Bean. Unlike traditional jelly beans currently found in the marketplace, David’s ‘Beyond Gourmet’ Jelly Beans™ are the first true, ‘beyond gourmet’ product on the market. It’s the first confectionary product of its kind: blending exotic cuisine and luxury candy.
“We’re excited to branch out our public relations outreach to television this month. We’ve been fortunate to receive other printed editorial from publications such as The Hollywood Reporter, The Los Angeles Times, Candy & Snack Today, The Boston Herald, and The Huffington Post, but are hoping to begin media expansion to television and broadcast for our future efforts,” says Tricia Buenvenida, VP Marketing.
*David Klein is no longer affiliated with The Jelly Belly Company
About Leaf Brands®, LLC: The original LEAF Brands® were started in the 1920's. LEAF Brands, once the fourth largest candy producer in North America, produced candy classics such as Whoppers®, Jolly Rancher® and Rain Blo Bubblegum®, which were later sold to Hershey Chocolate & Confectionary Corporation in the late 1990's. Family members have acquired the LEAF brand name for the US, and assembled together to revive the Leaf name and its famous image. Products include Astro Pops®, Yummers!™, Farts Candy™ and David’s Signature Beyond Gourmet™ products.