American Public Media Names Sitara Nieves Senior Producer, Marketplace

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American Public Media (APM) has named Sitara Nieves the new senior producer of Marketplace with Kai Ryssdal. Nieves joins the Marketplace team from WNYC’s The Takeaway. In her new role, Nieves will be responsible for enhancing innovation, while maintaining journalistic standards. She will also help drive an inventive new presence for Marketplace in the digital environment. She will work closely with host Kai Ryssdal and the production team. Nieves will report directly to executive producer Deborah Clark.

American Public Media (APM) has named Sitara Nieves the new senior producer of Marketplace with Kai Ryssdal. Nieves joins the Marketplace team from WNYC’s The Takeaway. In her new role, Nieves will be responsible for enhancing innovation, while maintaining journalistic standards. She will also help drive an inventive new presence for Marketplace in the digital environment. She will work closely with host Kai Ryssdal and the production team. Nieves will report directly to executive producer Deborah Clark.

“The quick-response nature of The Takeaway taught Sitara to move fast – very fast – while she led the development of four hours of live broadcast journalism every day,” said Deborah Clark, executive producer, Marketplace. “Sitara will play an important role as we continue to produce innovative news and economic programming that our listeners expect. I’m confident that she will be a real partner in helping us take Marketplace to the next level.”

Nieves was part of the founding team of The Takeaway in 2008. Since then she steadily took on more responsibility, becoming senior producer last year. Before joining The Takeaway, Nieves worked as a multimedia journalist at The Economist and freelanced as a reporter for a number of radio and print outlets.

“There's never been more of a need for personal, accessible stories that help translate the story of the economy to listeners,” Said Nieves. “I'm thrilled to work with host Kai Ryssdal and the rest of the Marketplace team to innovate, respond quickly to breaking news, and become even more ambitious in how we tell stories on the radio and across the show's digital platforms. It's a producer's dream to work on a show that's both incredibly strong and committed to continue experimenting and innovating.”

Nieves will start her new position at Marketplace on May 31.

Marketplace has a number of successes in recent weeks, from Kai Ryssdal’s interview with President Obama, to Rob Schmitz’s revealing reporting about a recent error-filled story on This American Life, to the formation of our groundbreaking new Wealth & Poverty Desk. To find where you can tune-in Marketplace in your area, visit Marketplace.org and click on “Local Air Times.”

About Marketplace
Marketplace reports on business, the economy and money as they affect people every day. The portfolio reaches 9.5 million listeners each week on more than 500 public radio stations through its award-winning news shows: Marketplace Morning Report; Marketplace; Marketplace Money; and Marketplace Tech Report. For more information on Marketplace, please visit marketplace.publicradio.org.

About American Public Media
American Public Media™ is one of the largest producers of public radio programming in the world, with a portfolio reaching 15.4 million listeners via more than 800 radio stations nationwide each week. Programs include A Prairie Home Companion®, Marketplace®, Performance Today®, The Splendid Table®, On Being™, American RadioWorks® and many others. American Public Media’s 140,000 member-strong Public Insight Network promotes deep connections between journalists across the country and the communities they serve. American Public Media is the parent organization for Minnesota Public Radio, Southern California Public Radio and Classical South Florida. A complete list of stations, programs and additional services can be found at http://www.americanpublicmedia.org.

Source: Data are copyright Arbitron, Inc. Arbitron data are estimates only. Spring 2011/Fall 2011 average.

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Tara Schlosser