The Resurrection Brings Gay Events App to iPhone

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Wsup Co. expands popular gay and lesbian event finder into location-based iPhone app “Wsup Now” -- free download available now through Easter.

Events listing view

Wsup Now Gay Event Discovery App for the iPhone

The Wsup Now app will reshape how gays and lesbians, whether they're a local or visiting, discovers events and parties nearby.

Just in time for Easter Weekend, Wsup Now is making it easier to fill your basket with the best gay and lesbian events available.

Wsup Co., the company behind WsupNow.com, today announced the release of the first comprehensive gay and lesbian event finder app for the iPhone.

Like the website, the Wsup Now app serves as a gay and lesbian event discovery tool, providing locals and tourists instant access to hundreds of LGBT-related events nearby, with just a tap.

“Easter Weekend is a surprisingly big weekend where the gay and lesbian community gets creative in how they celebrate,” said Stuart Leung, founder of Wsup Now. “For example, this is the 33rd year of San Francisco’s infamous Hunky Jesus Contest and the 13th annual Gay Easter Parade that rolls through the French Quarter in New Orleans.

"Easter provides the opportunity for a different spin on what you normally expect with gay events. It was also an opportunity for Wsup Now to announce our new iPhone app, to help our users discover local events and instantly feel as they’ve experienced completely unique."

The Wsup Now app gives its users a pulse on gay and lesbian parties, activities, happy hours, and cultural events in the top-five gay travel destinations: New York, Las Vegas, San Francisco, Chicago, and Los Angeles. The app also covers Seattle with more cities being added in the coming months. Until then, there is an option to view a list of national events and parties outside of the current cities.

Key features in Wsup Now:
     •    One-touch event discovery locates the user and displays the most relevant events organized by date, time and distance from your location
     •    With Wsup Now, anyone can instantly be a local because it doesn’t require a network of friends, word of mouth or a local magazine.
     •    Event Photos Feature allows users to snap an event photo from within the app - a fun way to share where you are and a useful feature for both users and venue owners alike.

The Wsup Now app will reshape how gays and lesbians, whether they're a local or a tourist, discover events and parties nearby. Because the app is so easy-to-use and provides a much more convenient way to not only discover events, but to promote them, that Wsup Now is positioned to change the behavior of the LGBT community. Customer Jordan Lampenfeld exemplifies this trend:

“I’ve lived in San Francisco for four years,” said Lampenfeld. “Between party posters, event flyers, bar websites, local rags, and word of mouth, the amount of information involved just to have a fun night out is too much to handle. For the first time I truly feel like a local.”

Some well-known events happening in April that can be found on the Wsup Now app include The White Party in Palm Springs, the 1st Annual Boylesque Festival in New York, Anthem Dance Party (San Francisco), Dinah Shore Weekend (Las Vegas), and Miami Beach Gay Pride.

You’ll also find unique, one-time parties such as the Justin Bieber Dubstep Party in San Francisco, Madonna’s official CD release party at Mr. Black Los Angeles, “Bottom 40,” a popular D.J. party in Seattle's Cuff Complex, Bearracuda Phurfest, a party for bears in Phoenix, and Chicago’s "Hydrag Gleeks,” a drag show based on the popular television show “Glee”.

Availability and Pricing
Normally $1.99, the Wsup Now app is available to download free for a limited time. From Monday, April 2 through midnight on Sunday, April 8, 2012, the app will be free for download – giving you access to latest and greatest gay parties and events. Download the app from iTunes: http://itunes.apple.com/us/app/wsup-now-gay-events/id493337841

To learn more, please visit http://www.wsupnow.com and “like” Wsup Now on Facebook: http://www.facebook.com/wsupnow.

About Wsup Co. LLC
Wsup Co. LLC provides the popular Wsup Now website and iPhone application. Wsup Now collects and displays a comprehensive list of the gay events based on a user’s location. The founder, Stuart Leung, has more than a decade of experience as a developer and has launched several websites including the popular interbasket.net. Whether you’re a resident or a tourist, Wsup Now gives you the freedom to go local.

Wsup Co. Is located in San Francisco, California and was founded in 2011 by Stuart Leung. Copyright (C) 2012 Wsup Co LLC. All Rights Reserved. Apple, the Apple logo, iPhone, iPod and iPad are registered trademarks of Apple Inc. in the U.S. and/or other countries.

Press contact:
Fino Pesero
Wsup Co. LLC
Tel.: 415-894-2736
Email: PR(at)wsupnow(dot)com

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Fino Pesero
Wsup Co.
415-894-2736
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