Small Church is Launching a Big Strategy for Ministry Outreach

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Faith Christian Center (, with locations in Montreal, Quebec, and Morrisburg, Ontario, Canada, strategizes its unique resources to extend its ministry beyond the usual reach of a small local church. Thinking outside the box of church size, Faith Christian Center envisions a far reaching ministry, through their assertive use of media.

Faith Christian Center is strategically establishing its media presence. Beginning in 2012 the Church is making its way into the world of contemporary media, creating its own ministry web consisting of Christian radio, Church website, blogs, ecommerce and social media. Those needing Christian services find access and links to all kinds of Christian ministry through the Faith Christian Center media web.

Within the past 12 months the Church began broadcasting its message on WCHP Christian Radio. This year the Churches bookstore, Faith Life Bookstore, has gone online with over 175,000 Christian books, Bibles and other products. The Church website is currently undergoing an upgrade in design and content, and will have links to important Christian blogs, resources, and social media sites. Already there has been an increase in visitors to the Church and opportunities to be a blessing through various ministries.

In a January 2012 survey of U.S. churches, conducted by Rev. Doug Jones, National Director of the Rhema Ministerial Association International located in Broken Arrow, Oklahoma; 58% of the churches surveyed had 100 or fewer attendees on an average Sunday; and of that percentage 31% of the churches had 50 or fewer weekly attendees. Commenting on the results of this part of the survey Rev. Jones says, “As you review the below graph – please know that this curve is the average curve for all denominations….”

In almost all cases church attendance determines the availability of ministry resources. Generally speaking, the larger the participating congregation the more the church has to work with in providing its ministries to parishioners and the community. But must smaller churches accept such limitations? The members of Faith Christian Center say, “no!”

With an average attendance of 40 people each Sunday, Faith Christian Center refuses to surrender to the limitations of size. The churches Pastor, George Frey says, “biblically speaking our church is a ministry team; that means we have at least a 40 member team with various strengths, talents and gifts participating in the ministry of the Church. Our belief is that the Church is not just a place to go on Sundays but that the people are the Church every day of their lives, having various abilities by which to serve Christ.”

The members of Faith Christian Center work together extending the church’s ministry far beyond what might be expected from a church of its size. In addition to the standard services and outreaches that might be expected, media outreach ministries include:

  •     A daily radio broadcast Monday thru Friday on WCHP radio.
  •     Faith Life Bookstore Online ( stocked with over 175,000 Christian Bibles, books, and other products.
  •     The Church website ( with useful and educational content, as well as links to other Christian services and ministries.
  •     Clergy and member blogs like The Christian Mind ( providing rich Christian content for the encouragement of fellow believers.
  •     Professional travel services for church trips, spiritual pilgrimages, and personal trips at
  •     Social media pages on Facebook and Twitter.

Coordinating traditional church ministries and outreaches with contemporary media tools has provided Faith Christian Center with multiplied opportunities for delivering ministry services where needed. There’s nothing small about a 40 member ministry team. Tapping the existing strengths, talents and gifts of the membership and embracing new learning opportunities, this local church has moved outside the small box to increase ministry to its parishioners, the local community, the internet community, and beyond.

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