Belk’s Spring Charity Sale Coming April 21, Nonprofits Still Have Time to Register

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100% of $5 Ticket Sale Proceeds Go to Local Charities, First 100 Customers Receive Gift Cards

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Local nonprofits need our help now more than ever before, so if you’re an organization that needs help raising money, we hope you’ll sign up now to take advantage of this great fundraising opportunity,” said Graham.

Thousands of participating charities across Belk’s 16-state footprint benefit from Belk’s semi-annual charity sales and this year is no exception.

Belk’s first charity sale of the year will take place Saturday, April 21 from 6 a.m. – 10 a.m. in all of Belk’s 303 stores. The four-hour, in-store shopping event is an excellent fundraising tool for participating organizations that sell $5 tickets to their supporters. It’s also an opportunity for customers to give back to local nonprofits while taking advantage of special in-store discounts on purchases during the event.

On the morning of the Belk Charity Sale, the first 100 customers to arrive at each store will receive a Belk gift card ranging in value from $5 to $100, and a chance to win one of three $1,000 Belk gift cards being awarded companywide. Also, participating charities and schools will be registered to win one of three $1,000 donations from Belk in a companywide drawing.

Last year’s charity sale supported thousands of nonprofits such as the American Cancer Society, regional Junior League organizations, Boy & Girl Scouts of America, Multiple Sclerosis Society, American Red Cross, animal rescue organizations, local school athletic and scholastic organizations and numerous local churches.

“There is no limit to the number of organizations that can participate, the number of tickets they can sell, or the amount of money they can raise – so this is a win-win for everyone,” said Jessica Graham, Belk vice president of communications & community relations. “We have nonprofits who say this event is their biggest fundraiser of the year, so we hope everyone in our Belk store communities will take this opportunity to shop for what they need and give back in the process.”

In 2011, more than 7,800 nonprofit organizations raised more than $5 million through Belk’s Spring Charity Sale.

“Local nonprofits need our help now more than ever before, so if you’re an organization that needs help raising money, we hope you’ll sign up now to take advantage of this great fundraising opportunity,” said Graham. “If you’re a supporter of a participating organization, we hope you and your family and friends will buy tickets through the organizations or at Belk stores, and get ready for a great shopping day.”

In addition to buying tickets from participating nonprofits, beginning Friday, April 13, tickets also may be purchased at Belk stores, with all revenues from in-store ticket sales equally divided among participating charities and schools in each local store.

Charity representatives interested in taking part in this one-of-a-kind fundraising event should contact their local Belk store manager for more information. In order to participate in the Belk Charity Sale, organizations must have an IRS Section 501(c)(3) designation from the Internal Revenue Service.

For more information about Belk Spring Charity Sale, contact your local Belk store.

About Belk, Inc.
Charlotte, N.C.-based Belk, Inc. ( is the nation’s largest privately owned mainline department store company with 303 Belk stores located in 16 Southern states. The company was founded in 1888 by William Henry Belk in Monroe, N.C., and is in the third generation of Belk family leadership. Its Web site offers a wide assortment of fashion apparel, shoes and accessories for the entire family along with top name cosmetics, a wedding registry and a large selection of quality merchandise for the home. To connect with Belk via Facebook, Twitter, YouTube, blog, mobile phone text messages or by email, go to: Belk Get Connected.

Modern. Southern. Style.
Belk seeks to satisfy the modern Southern lifestyle like no one else, so that our customers get the fashion they desire and the value they deserve. Our vision is for the modern Southern woman to count on Belk first – for her, for her family, for life.

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Jessica Graham
Belk, Inc.
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Stacey McCray
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