Eustis, FL (PRWEB) April 07, 2012
The Florida Region of USA Volleyball is pleased to announce its new regional partnership with Marriott Hotels of Florida. Marriott will serve as the Official Hotel Partner for the Team Florida WAVE, the state’s first indoor women’s pro volleyball team.
The Florida Region is the first region in the United States to announce a professional women’s volleyball team. Post-collegiate athletes from across the state have been selected to represent the WAVE and compete in the first Premier Volleyball League (PVL) Championships in May 2012.
This regional partnership and branding effort will help the Team Florida WAVE manage travel costs and will enable Marriott to grow market share by attracting traveling volleyball clubs and their families as they compete throughout the state and the nation. Marriott expects this relationship will also increase the likelihood that Florida Region families will choose Marriott hotels for their vacations and weekend getaways, as well as for their business travel, as permitted. With more than 3,500 properties and the broadest portfolio of brands in the
industry, Marriott has been in business for more than 80 years and has built a culture and tradition of innovation and service.
Marriott has also agreed to provide a $1,000 scholarship in their name. The award will be named the Marriott “Serving the Community” Scholarship and will be presented to a senior high school student at the Florida Region’s annual awards banquet in May.
When asked to comment on this new relationship, Sandy Anderson, Florida’s Marriott Account Executive stated: "Marriott is very excited about the partnership with a premier volleyball organization like the Florida Region of USA Volleyball. This regional partnership gives us great visibility with the Florida Region’s 11,000 plus members, many of whom travel for business and pleasure. It was the perseverance and vision of the Florida Region leadership team that made this partnership possible and enabled it to come to fruition. The Florida marketplace is composed of over 300 Marriott hotels, crossing over 12 different brands, and we look forward to seeing the benefits of this partnership and how it will impact each brand differently. The diversity of volleyball offerings and growth model that the Florida Region offers was a huge selling point to us. However, beyond all the marketing and potential revenue for our hotels, the opportunity to offer a Marriott-named scholarship added great value to this partnership. Marriott’s culture is heavily based on giving back to our communities. Being able to leverage our financial success and help young people who have given back to their own community made this a perfect match for us."
“We welcome Marriott Hotels of Florida to the USA Volleyball family in Florida,” said Steve Bishop, Executive Director of the Florida Region. “Having Marriott as a regional partner here in Florida and the Official Hotel Partner for our Team Florida WAVE women's pro team is a great beginning to an exciting partnership. Marriott is a world class brand and their support of our Team Florida WAVE, along with funding an annual scholarship, clearly demonstrates their dedication to giving back and supporting their core values. I look forward to working closely with Marriott as we move forward.”
About Team Florida WAVE:
The Team Florida WAVE is part of the new Premier Volleyball League (PVL), a women's pro league sanctioned by USA Volleyball. This is a grassroots based league that is unique and has unlimited potential as teams come online across the United States. Since USA Volleyball has 40 regions there could be as many as 40 professional volleyball teams in the future. Additional information on the Team Florida WAVE can be found at: http://www.usapvl.com.
About Florida Region of USA Volleyball:
The Florida Region of USA Volleyball was established in 1982 to promote the sport of volleyball and to create competitive playing opportunities for volleyball enthusiasts throughout the State of Florida. The Florida Region is a member of USA Volleyball and currently serves over 11,000 adult and junior members. Additional information on the Florida Region can be found at: http://www.FloridaVolleyball.org.
Marriott is a leading lodging company with nearly 3,700 properties and 18 brands in 72 countries and territories worldwide. Marriott remains grounded in a set of core values: put people first, pursue excellence, embrace change, act with integrity and serve our world. Additional information on Marriott can be found at: http://www.marriott.com.
About USA Volleyball:
USA Volleyball is the National Governing Body (NGB) for the sport of volleyball in the United States and is recognized by the Federation Internationale de Volleyball (FIVB) and the United States Olympic Committee (USOC). Additional information on USA Volleyball can be found at: http://www.USAVolleyball.org.
For additional information contact:
Krissy McKane, Marketing Coordinator
Florida Region of USA Volleyball, Inc.
15010 US Highway 441 - Eustis, FL 32726
T: 352-742-0080 F: 352-414-5304
E: Krissy(at)FloridaVolleyball(dot)org W: http://www.FloridaVolleyball.org