and the Social Media Drive

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How the online discount site has generated traffic with social media and competitions.

MissGuided Facebook competition

Our aim is, and has been for a while, to increase the awareness of discount codes in the UK.

In order to increase brand awareness and engagement alongside traffic and online sales, PromoCodes has recently launched their latest Facebook competition with the fashion retailer

‘Our aim is, and has been for a while, to increase the awareness of discount codes in the UK,’ explains Alex Attinger, CEO of ‘Discounts are available wherever you look. We’re now aiming to encourage people to look. So for example if we want to make people aware of the MissGuided discounts then we need to engage with them.’

The current competition offers a prize of £100 shopping voucher courtesy of MissGuided for one lucky winner, plus the opportunity to select two further dresses for two of their friends. Once entered, the entrants can share the competition on their own Facebook walls in the aim to increase their chances of winning.

MissGuided is an online fashion store based in Manchester and aims to lead the way with latest fashion trends, delivering key catwalk looks and womenswear inspired by celebrities at more affordable prices. Offers such as their voucher codes are available through PromoCodes.

‘I have had the pleasure of working the team at on a number of promotional opportunities for over the past couple of months. The team are both proactive and efficient when it comes to designing and creating promotions and I look forward to building on our partnership,’ says the MissGuided affiliate account team. is owned and run by AJInteractive.

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Alex Attinger
Attinger Jack Interactive Ltd
01225 758222
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