SetLogik Releases Strategic Data Management and Analytics App on Salesforce.com® Appexchange®

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B2B industry's most comprehensive strategic data management and predictive analytics cloud solution for increasing marketing effectiveness and sales productivity.

SetLogik, a premier provider of precision sales and marketing cloud solution for B2B, announced today the release of SetLogik Express for Salesforce®. The release will allow users of Salesforce.com and SetLogik to easily sync global data between various cloud systems and other internal and external data sources while de-duplicating and enhancing data quality continuously. This will directly enhance the productivity of sales, marketing and operation teams.

SetLogik combines the benefits of a data hub, data integration, data quality and predictive analytics into one integrated SaaS solution. SetLogik enables B2B organizations to increase sales and grow customer profitability with precision sales and marketing strategies. Comprehensive customer insights are driven by deep strategic data that is campaign and sales ready.

SetLogik Express for Salesforce will allow users of both platforms to take advantage of the universal CRM features of Salesforce.com while enjoying the powerful data management and analytic features of SetLogik. Atul Kumar, Co-founder & Chief Executive Officer of SetLogik, stated, "We are excited to partner with Salesforce to bring the industry's most comprehensive strategic data management and predictive analytic solution to the CRM market. Our unique cloud solution will benefit B2B organizations of all sizes."

SetLogik Express clients can seamlessly upgrade to Professional to add a 360 degree view of their customers, dashboard reports including a white space report of cross-sell and upsell opportunities and advanced list management. The Enterprise edition of SetLogik adds additional powerful features of micro segmentation, A/B testing, and predictive analytics for sales and marketing.

This is the industry's first cloud based offering focusing on strategic data targeted for both enablement and alignment of sales and marketing, a big gap in current offerings. Atul added, "Our solution complements marketing automation platforms and CRM software that largely focus on process automation. Our goal is to provide B2B marketers a competitive edge with insights derived from unique strategic data that is always campaign and sales ready."

About SetLogik, Inc.
SetLogik, Inc.is a premier provider of precision sales and marketing cloud solutions for B2B companies. SetLogik enables sales and marketing to find and reach the right prospects and customers with the right offer every time. With SetLogik’s solutions companies can quickly drive significantly higher return on campaign investment (ROCI), reduce marketing waste, and increase sales productivity and customer profitability. SetLogik is based in Sunnyvale, California, USA. Get more information at http://www.setlogik.com.

Salesforce, Salesforce.com and Appexchange are trademarks of salesforce, inc.

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Karen Simoneau, EVP Sales & Marketing
SetLogik, Inc.
408.774.4288 option 1
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