Los Angeles, CA (PRWEB) April 09, 2012
Aderra and Record Memory have announced the formation of a new company, Aderra Media Works Ltd. Aderra Media Works will combine the cutting edge content delivery technologies Aderra has developed over the past five years with the groundbreaking custom flash drive designs that Record Memory has produced for clients such as The Beatles, Lady Gaga, Bon Jovi, David Guetta, Bob Dylan, Tony Bennett, Tim Burton/Danny Elfman , the City of Memphis, Louis Vuitton and more. http://aderramediaworks.com
Record Memory was founded 5 years ago in Paris by Laurent Fleurdepine. Paul Zamek, President of Record Memory, North America, joins Laurent as Co-President of Aderra Media Works. Ongoing projects begun under Record Memory are being pursued and completed under the new operation.
“As Aderra’s concert and conference business has evolved using our PushOvr™ Platform to deliver content, the ability to also provide a fully customized collectible USB with back catalog is the perfect complement to our existing services.” - Edward Donnelly CEO, Aderra Inc. and Aderra Media Works Ltd.
In addition to music driven projects, Aderra Media Works will also allow any content providers a new delivery channel via bespoke USB flash drives. This includes film studios, record labels, auto companies, fashion houses, destination cities, literary properties and several other trade categories.
“The ubiquity of USBs has enabled the market to accept that audio/video and digital content can be seamlessly and economically delivered via a collectible objet d’art. The ability to refresh the content encourages the artist and the brand to maintain and strengthen that special connection. Combining forces with Ed Donnelly and Aderra is a logical and very welcome development and with offices in the USA, EU and Asia Pacific we look forward to global expansion.”-Paul Zamek and Laurent Fleurdepine
Aderra’s driving mission is “Content equals Contact”. We exchange free compelling content for accurate audience data metrics on behalf of brands and touring performers. Our proprietary PushOvr™ Platform allows to instantly deliver content to fans via mobile, Desktop App or portable media. For our client list and additional information please visit http://www.aderra.net.
About Aderra Media Works:
“The Future of Digital is Physical”. Aderra Media Works creates solutions for all digital content owners. By engaging consumers with a compelling bespoke design and user interface, what was once a run of the mill download becomes an immersive experience. http://aderramediaworks.com
For media inquiries regarding Aderra Media Works Ltd:
Co-President, Aderra Media Works Ltd.
For media inquires regarding Aderra Inc.:
Aderra Inc., Marketing
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