We are offering a technology not available before, to middle-market email marketers. These retailers are seeking intuitive email platforms that can trigger and automate direct response campaigns with ease, and without a huge pricetag.
Sacramento, CA (PRWEB) April 10, 2012
EmailDirect, a leader in advanced email marketing solutions for online retailers, announced today they will debut their Magento extension as a silver sponsor at the sold-out Magento Imagine eCommerce Conference 2012, April 23-24 in Las Vegas, NV, where industry experts from over 25 countries will collaborate to shape the future of eCommerce.
EmailDirect’s free Magento email integration will offer a competitive edge for middle-market online retailers looking for automated email campaigns based on purchase behavior, a feature EmailDirect has simplified for online retailers.
The free extension can be installed from the Magento Connect Marketplace and provides two-way synchronization of email subscribers and customer purchase behavior information from the Magento eCommerce Platform to EmailDirect, without API integration. Magento users can leverage the eCommerce data to automate email campaigns based on top purchasers, top products sold, and other purchase behaviors such as abandoned shopping carts.
Chris Bryan, EmailDirect Co-Founder & COO says, “By offering the EmailDirect-Magento extension for free, we are offering a technology not available before, to middle-market email marketers. These retailers are seeking intuitive email platforms that can trigger and automate direct response campaigns with ease, and without a huge price tag.”
Founded in 2005, EmailDirect provides an enterprise email marketing platform built for mid to large sized email senders to manage intelligent email marketing campaigns. In addition to the hosted email marketing service, EmailDirect dedicates an email marketing consultant to every client, and includes graphic design, HTML email coding, email creative optimization, email campaign management, scheduling, and reporting analysis.