...consumers greatly prefer a streamlined approach to finding coupons for goods and services.
Houston, TX (PRWEB) April 09, 2012
TurboTax coupons were offered a home of their own today on CouponBuzz.com. Earlier this morning they announced the launch of a new web page that would exclusively feature TurboTax coupons and special offers. The announcement is part of recent advertising campaign by the coupon aggregation website to increase visibility for the coupons of their most sought-after merchants.
From the CouponBuzz.com homepage, users can browse the list of top featured coupons, usually the best money-saving deals available on the site, or select the type of coupon they are looking for from a list of categories on a side-bar. Alternatively, they can use the store directory to find the exact merchant they are looking for. Which is where launching merchant-specific web pages comes in.
“Our research has indicated that consumers greatly prefer a streamlined approach to finding coupons for goods and services,” said Justin Bowen, head of marketing at CouponBuzz.com. “Usually when an internet shopper goes looking for a coupon, they already know which online merchant they want to use the coupon at. It just makes good marketing sense to put all of the offers from a merchant in one, easy-to-find location, like the new section for TurboTax coupon codes.”
Once at the specialized webpage for TurboTax coupons, site visitors can browse through all of the current offers, which are prioritized according to their ‘Buzz Score.’ A Buzz Score is a number between 1 and 100 which is assigned to each offer given by a merchant, and indicates the comparative value of that specific deal. For example, a coupon for 50% off of a highly sought-after accessory or electronic gadget will have a buzz score close to 100, where a simple free-shipping offer might be closer to 30.
Each of the current offers in the TurboTax section provides explanatory text on how to activate the savings. The text will also walk the user through implementation, as well as explain any applicable exclusions or limitations. Use the following link to visit the new section today at http://couponbuzz.com/turbotax-coupons.html.