'We perceive Passenger as having the leading capabilities in the community space, and we are excited to continue to work with them for a fourth year,' says Laurel Fitzgerald, Vice President of Program Research at Fox.
Los Angeles, CA (PRWEB) April 10, 2012
Passenger (http://www.thinkpassenger.com), the leader in innovation community technology and services, had a record first quarter in 2012. Passenger’s new clients this quarter include Viacom, a key Razorfish U.S. client, and several other Fortune 100 companies in technology, beverage, consumer package goods and automotive. Passenger’s leading online communities, mobile applications, and robust innovation tools will enable these new clients to co-create and innovate with key stakeholders and customers.
Hal Wendel, Vice President Sales & Marketing at Passenger, states, “Our first quarter results demonstrate the strength of Passenger’s unique and comprehensive community platform as well as our world-class service organization. Our innovation tools are creating huge efficiencies for our clients, and this success is allowing us to significantly expand our business with our current clients as well as capitalize on our strengths in winning new clients.”
Laurel Fitzgerald, Vice President of Program Research at Fox Broadcasting, says, “Passenger's robust social platform gives us significant flexibility in managing and mining highly useful and actionable content, which enables us to understand our audience’s viewing habits and points of view. As such, we certainly perceive Passenger as having the leading capabilities (both technical and service) in the community space, and we are excited to continue to work with them for a fourth year.”
In Q1 2012 Passenger’s position has strengthened as a leading provider of research and innovation communities. Passenger has released community applications for iPhone and Android as well as added features to enhance ideation and analytics. In addition, Passenger’s services team is digging deeper into the innovation strategies of their clients and developing successful models for co-creation.
Passenger innovation communities enable the world’s leading brands to connect, create and communicate with key stakeholders online, on mobile and on social networks. Passenger combines industry-leading technology with expert community management and engagement services to allow your brand to connect in real-time with your community to inform research, product development, and marketing decisions. In addition, all of the data collected from the social brand intelligence platform is warehoused in a single database with robust analytic capabilities, which provides a holistic view of your social brand community, and actionable, member-driven insights. For more information, visit http://www.thinkpassenger.com.
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