“Our deal with the Los Angeles Clippers has brought us an increased amount of notoriety amongst the greater L.A. area,” began Colby Estes, Chief Marketing Officer for 1-800LoanMart.
Los Angeles, CA (PRWEB) April 11, 2012
The L.A. Clippers and 1-800LoanMart have joined up in a new sponsorship for the 2012 season that is a slam dunk for both parties. The L.A. Clippers are the NBA’s hottest team right now and are gaining a large following across Los Angeles, the state of California and the nation. 1-800LoanMart is California’s largest lender of car title loans gaining notoriety across Los Angeles, the state of California and the nation as well. This is a slam dunk sponsorship partnership and a great fit for both the L.A. Clippers and 1-800LoanMart!
The sponsorship will entail 1-800LoanMart to have signs and logos up in the STAPLES Center during Clippers games, 1-800LoanMart commercials during local televised Clippers games, 1-800LoanMart commercials during radio broadcasts of Clippers games, text message shout outs on the big screen during breaks in the home games, and a presence throughout the Clippers website. The sponsorship also will allow 1-800LoanMart to be involved in the local Los Angeles community through the Junior Clippers program, a youth basketball league for inner city children to practice and play basketball with the help of Clippers coaches, players and former players.
The sponsorship deal between the L.A. Clippers and 1-800LoanMart began right on time for a home game on January 30, 2012. 1-800LoanMart used the Clippers sponsorship to begin a social media campaign with full logo usage. It has been successful for both parties as the end of the regular season approaches and the title loans lending company is looking ahead towards a bright future with the Clippers.
“Our deal with the Los Angeles Clippers has brought us an increased amount of notoriety amongst the greater L.A. area,” began Colby Estes, Chief Marketing Officer for 1-800LoanMart. “We look forward to being a part of such a great basketball team in the Clippers and working with the Junior Clippers program will allow our company to give back to the Los Angeles community.”
1-800LoanMart has made it a mission to give back to the greater L.A. community and this year has seen an increase in the amount of sponsorship deals for all sorts of sports teams and events. In addition to the sponsorship with the Clippers, 1-800LoanMart is also an official sponsor of Front Row Motorsports NASCAR racing team with David Gilliland and Josh Wise; an official sponsor of the Lucas Oil Modifieds racing series; an official sponsor of Brandon Loverock in the 2012 SRL Season; official sponsors of the Perris Auto Speedway; official sponsors of the Los Angeles Dodgers Radio Network; and official sponsors of 4 Minor League Baseball teams in the California League: the Lake Elsinore Storm, the Lancaster Jethawks, the Modesto Nuts, and the Rancho Cucamonga Quakes.
The company is using their wide array of sports sponsorships like the partnering with the L.A. Clippers to get the word out about their financial services that they provide to Californians. 1-800LoanMart has provides financial relief for people in emergencies who need a quick source of funds. 1-800LoanMart provides a loan based on the overall equity of a vehicle, while holding the car title as collateral and becoming the temporary lien holder on the vehicle until the loan is paid off. People turn to 1-800LoanMart and car title loans for loans when they either do not have savings stored away for times of great emergencies, or they cannot get approved by banks because of credit issues. 1-800LoanMart only bases their title loans off of the equity of the vehicle, which makes them an option for people in California to turn to when they need to borrow cash immediately.
While 1-800LoanMart is focused on providing emergency monetary relief to Californians during times of stress, they are also focused on keeping in touch with the public through these new sponsorships. 1-800LoanMart is quickly gaining notoriety amongst the public for their title loans business throughout California and the sponsorship deal with the Los Angeles Clippers was the jumping point for their popularity in basketball fans, auto racing fans and baseball fans! This is a slam dunk for both the L.A. Clippers and 1-800LoanMart as they together offer unbeatable entertainment in exciting basketball games, community outreach programs through the Junior Clippers, and awareness of 1-800LoanMart and the financial assistance they provide with their title loans services.