With such a significant number of people finding products and services through search engines, it is vital to hold first page places within Google
(PRWEB UK) 14 April 2012
With recent statistics http://econsultancy.com/uk/blog/7580-search-marketing-stats-round-up-2 showing that a significant 65% of companies spend more that £5,000 per year on SEO, it seems that more and more businesses are discovering the benefits of online marketing. With 88% of searchers claiming to click on a result that contains the exact phrase they searched for, Ben Austin, Managing Director at SEO Positive is keen to stress the importance of taking advantage of this opportunity.
“With such a significant number of people finding products and services through search engines, it is vital to hold first page places within Google. As long as you work with a trusted and successful SEO firm on the right keyword strategies, you can expect to capitalise on this excess of traffic.”
Ben outlines a few basic reasons why anyone can benefit from SEO:-
1. Rather than having to actively approach customers, they seek you. As a nation notoriously defensive towards sales people, we tend to shy away from sales and recruitment staff in the street, and react badly to those trying to pitch their sales over the phone. Even if someone’s actually trying to sell us something we might be interested in, our natural instinct is to be cautious, whereas most people have a more positive outlook when the approach is of their own accord.
2. Search engine marketing is proven to be 60% more cost effective than traditional advertising methods. In the current economic climate, return of investment is even more important than ever. The team at SEO Positive always hold their client’s personal needs at the forefront of their campaign. By working to the customer’s objectives rather than just their own, they make sure they generate the highest possible conversions.
3. With the online world becoming more and more prominent by the day, whoever your target audience are and whatever it is that you retail, there’s a good chance they may turn to the internet to find it first. With such an increase in figures of people using android phones, business entrepreneurs can allow future customers to access their site as they go about their daily business.
SEO Positive was established in 2007 in Chelmsford, Essex with the aim of bringing effective yet affordable online marketing services to companies from all industries and backgrounds. The company offers a huge range of services including search engine optimisation, Pay Per Click account management, social media marketing and website design.